National Properties to showcase pioneering projects at Cityscape
- United Arab Emirates: Monday, October 15 - 2007 at 14:08
- PRESS RELEASE
In its first appearance at Cityscape Dubai, National Properties, the wholly owned real estate subsidiary of National Bonds Corporation launched in March this year, will showcase its pioneering approach to the development of high quality residences that meet the aspirations of a wider audience.
National Properties has already demonstrated its fresh approach to real estate development with the launch of Skycourts, a 2,300 apartment development with leisure, recreational and retail facilities, set in the heart of Dubailand. The company is also promising more innovative projects in the near future.
Adel Lootah, CEO of National Properties said Cityscape 2007 provides a natural platform for the company to present its new approach to providing residential investment opportunities, that people aspire to own and live in, and within the financial grasp of the majority.
"For some, the concept of affordable luxury is a misnomer but we are pioneering a sector of property development that fulfils people's dreams to have a high class life at home, as well as being able to afford it- we call this affordable luxury.
"The prominence of high cost luxury is well-known in the UAE, completely out of the reach of many who want to call this wonderful country home. Underneath, this veneer is a large number of people wanting to own a home, feel secure and be comfortable. It is for these people that National Properties is rewriting the property development rule book for this part of the world," he said.
Adel Lootah, CEO of National Properties will be presenting the company's approach to luxury at the "Thrills and Spills of luxury development" session of Cityscape conference on October 17th.
Set for completion in 2009, residents of Skycourts will have all modern amenities and luxuries in one of the prime locations of Dubai, all packaged at an affordable price. All Skycourts homes released for an exclusive sale to holders of National Bonds last year were sold out in six days.
Recently, National Properties also launched BCS - Strata Management Services, a strata and facilities management joint venture with the Prudential Investment Company of Australia. The company, first of its kind in the UAE, will offer high quality, professional strata and facilities management services to owners and tenants in the UAE and other strategic markets in the region.
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Notes and Media Contacts »
Amit Jauhri,
Marketing Director,
National Properties,
Tel: +971 4 3678888
Or
Nizar Saab/ Faisal Shamsudheen
ASDA'A Public Relations
Tel: +971-4-3344550,
Fax: +971-4-3344556
About National Properties
National Properties is a wholly owned, full-service real estate subsidiary of National Bonds Corporation that would offer distinctive homes and lifestyle options to the multinational UAE community. A Shari'a compliant entity, overseen by NBC's Fatwa & Shari'a Supervisory Board for all of its financial aspects including operations and investments, National Properties seeks to identify, develop and maintain unique opportunities in the property market for the prudent deployment the National Bonds Corporation investments earmarked for real estate developments. The development initiatives of National Properties will accord top priority to the needs of the local community while ensuring good returns for the National Bonds holders.
About BCS - Strata Management Services
BCS - Strata Management Services is a joint venture between National Properties, the wholly owned real estate subsidiary of National Bonds Corporation, and the Prudential Investment Company of Australia (PICA). It is the first company of its kind in the UAE.
BCS - Strata Management Services aims to provide comprehensive strata and facilities management services of international standards to developers, home owners and tenants both in the UAE and other strategic markets in the region. It draws on the expertise and extensive knowledge of BCS (Body Corporate Services), the strata management arm of PICA. Launched in 1972, BCS is currently the largest strata and facilities management company in Australia and the seventh largest in the world.
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