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Thursday, December 3 - 2009

APC-MGE announces price increase on UPS's, replacement batteries and battery systems

  • United Arab Emirates: Sunday, October 21 - 2007 at 11:09
  • PRESS RELEASE

APC-MGE announced a price increase for its uninterruptible power supply (UPS), replacement batteries and specialised data center battery solutions due to significantly higher lead costs.

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The price increase, which ranges from 2%-5% for UPSs and 10-20% on replacement batteries and battery systems, took effect at the end of last month and impacts the company's popular Back-UPS, Smart-UPS and Symmetra products.

"The cost of lead has tripled in the last year and while APC-MGE has aggressively worked to minimise this impact on customers, we unfortunately no longer can absorb these costs,"

said Scott Olsen, director of global price management at APC-MGE.

"We will continue our cost containment efforts and leverage our purchasing power to minimise the impact of battery price increases in the future."
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About APC-MGE

In February 2007, APC and MGE UPS Systems combined to form a $3bn (€2.4bn) Critical Power & Cooling Services business unit of Schneider Electric. Together, APC and MGE offer the industry's most comprehensive product and solution range for critical IT and process applications in industrial, enterprise, small and medium business and home environments. APC and MGE solutions include uninterruptible power supplies (UPS), precision cooling units, racks, and design and management software, including APC's InfraStruXureŽ architecture the industry's most comprehensive integrated power, cooling, and management solution. Backed by the industry's broadest service organisation and an industry leading R&D investment, the combined company's 12,000 employees help customers confront today's unprecedented power, cooling and management challenges. Schneider Electric, with 112,000 employees and operations in 190 countries, had 2006 annual sales of $18bn (€13.7bn). For more information on APC and MGE, please visit www.apc-mge.com. All trademarks are the property of their owners.

Ph: +9714 3433404
Fax: +9714 3435330
For more information contact:
TUSHAR CHOUDHURY
Marketing Manager - ME & Turkey
APC-MGE
Dubai, UAE

Press enquiries:
SONJA OHLY
Tel: +971 4 3901630
Web: www.momentum.cc

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