Lincoln rejuvenation in full gear with new and refreshed 2008 lineup

The new model adds further zest to the already energized lineup that saw the addition of the new MKX crossover and the new Navigator and Navigator L full-size SUVs.

'We are proud to introduce the new MKZ to our younger customers as an entry-level model for those who want to experience owning and driving a Lincoln,' said Hussein Murad, Sales and Marketing director of Ford Middle East.

'The new sedan is moving Lincoln to a modern vision of American luxury. It enters the market from a position of strength, following the outstanding success of the nameplate in North America.'

For 2008, luxury enthusiasts will have a wide choice of new and exciting products to choose from as Lincoln rolls out its refreshed lineup, featuring the recently launched MKX crossover, the Navigator L extended wheelbase full-size SUV as well as the all-new MKZ, which join the classic Town Car full-size sedan and the full-size SUV Navigator.

The MKZ five-passenger luxury sports sedan boasts a newly-designed front end, a distinctive Lincoln signature front end, intelligent all-wheel drive and superb luxury amenities and driving dynamics.

Powered by the all-new Duratec 35 V-6 engine paired with a premium 6-speed transmission, MKZ delivers 263 NET horsepower and 249 NET pounds-foot of torque. The result will be smooth power and a confident, comfortable ride.

The award-winning Lincoln MKX combines modern Lincoln design with a sporty stance, a powerful engine and quiet interior. It also boasts such technological advances as adaptive headlamps, a panoramic glass Vista Roof™ with dual power sunshades, heated and cooled front seats, heated rear seats and an impressive THX® II-Certified audio system.

The MKX, a five-passenger CUV powered by a fuel-efficient NET 265hp, 3.5-liter V6 engine with a class-leading 6-speed transmission and fully independent suspension, promises to deliver the same style, refinement, fuel economy and nimble handling of luxury sedans. MKX, together with Navigator, were recently cited by a well-respected magazine in its reliability survey in the US as part of its 'Recommended Buy' as well as the 'Most Reliable' lists.

Lincoln offers further rewards with the completely reworked version of the Navigator - the nameplate that created the luxury full-size segment back in 1997 - together with the all-new Navigator L, which is 14.7 inches longer than the regular model.

With its cavernous interior space, the Navigator L offers an additional 25 cubic feet of cargo space.

The Lincoln Navigator's expressive design brings a unique elegance and an unrivaled presence to the full-size luxury-utility segment. Navigator charts its own path, offering confident ride and handling, outstanding comfort and craftsmanship, and class-leading capability.

Power is provided by Lincoln Navigator's 5.4-liter, 3-valve V-8 engine, paired with a 6-speed automatic transmission, that generates 300 NET horsepower and 365 NET pound-feet of torque.

'With five product offerings, the Lincoln line up is richer than ever, and promises to further expand with additional products such as the all-new Lincoln MKS full-size sedan which we will offer in the course of 2008,' added Murad.

'We are confident that Middle East customers will enjoy experiencing the rejuvenated Lincoln lineup and its products that clearly mark a significant shift in design, while offering the outstanding performance and luxury that millions of Lincoln customers worldwide have appreciated.'

Lincoln has offered luxury drives in the Middle East for decades and has proved to be a favourite among Arabs, often serving as official royalty vehicles and VIP limousines. Its famous nameplates like Zephyr, Continental, Mark series, Town Car and Navigator have been known as symbols of excellence. The Continental has been used by a number of US presidents in the past which further elevated Lincoln's status as a premier car brand.