AMD unveils new Channel Partner portal for Middle East, Africa and Pakistan

The portal has been designed specifically for AMD's partners and distributors in the Middle East, Africa and Pakistan.

Integral to AMD's growth plans for the region, the easy-to-use portal, www.amdmea.com, will offer partners a competitive business edge through exclusive tools and resources to build, market and sell AMD based solutions.

Channel partners will benefit from AMD's demand generation promotions, quick access to collateral and communications tool kits, one-on-one support, market overview and planning services and online training courses.

Aimed at educating and informing partners about the latest products and promotions from AMD, the portal will also enable partners to participate in focused events such as seminars, in-store training and AMD joint-marketing programs.

"We have invested heavily into AMD's Channel Partner Program portal and have designed it in such a way that the portal extends value and allows the partner to grow its business through AMD. This initiative is strategic to our business in the Middle East region, which is also one of the fastest growing markets for AMD,"

said Abdallah Saqqa, regional distribution and sales manager for AMD, Middle East, Africa and Pakistan.

Membership to the AMD Channel Partner Program is open to all partners that deliver AMD based solutions to businesses of all sizes.

The channel program is divided into three levels; Member; Gold, and; Platinum. Access to the different levels is determined by the partner's degree of involvement and commitment to AMD.