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BBC Arabic launches interactive media workshops

  • United Arab Emirates: Thursday, November 08 - 2007 at 11:21
  • PRESS RELEASE

BBC Arabic has announced that it will host a series of interactive workshops called The World as You See It for aspiring broadcasters across the Arab world.

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The workshops are announced as the BBC prepares to launch its integrated Arabic-language multi-media offer, a first for the region, incorporating radio, TV and online.

Aimed at developing talented future broadcasters in the Arab world, The World as You See It workshops will be held at universities in the UAE, Saudi Arabia, Palestine, Egypt and Morocco (read on for full details). Experienced BBC journalists will share their knowledge and experience with media students, encouraging them to complete short video packages of stories they believe will be of wide interest. The best work will be featured on the BBC.

Hosam El Sokkari, Head of BBC Arabic, said,

"The BBC wants to support and develop talent in the region, and these workshops will be a first step in building relationships with the multi-media broadcasters of the future. I have no doubt that audiences to BBC Arabic in the years ahead will be enjoying some of the talent that emerges from The World as You See It. The initiative will also give us the opportunity to see a different young perspective on today's world."


The tutorials with BBC journalists will encourage individuals or teams to create video footage using on-campus facilities and guidance from their tutors. The BBC will provide additional support via online Q&As and downloadable tutorials. All submissions will be evaluated by BBC journalists. All The World as You See It submissions will be in Arabic and a maximum of three minutes long. Full credit will be given to students and their university.
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Notes and media contacts

Students at participating universities register for the tutorials online.

The locations and universities are as follows:

UAE
United Arab Emirates University, Al Ain
Sharjah University, Sharjah

KSA
King Abdul Aziz University, Jeddah

Palestine
Birzeit University, West Bank Palestine

Egypt
American University in Cairo, Cairo
Al Ahram Canadian University, Cairo
Cairo University, Cairo

Morocco
Mohammed V University, Rabat
Université Hassan II, Mohammedia, Casablanca

BBC Arabic is both the largest and the oldest of the BBC's language services. Launched in 1938, it has evolved into the Arab world's leading international broadcaster. It covers the political, social and cultural issues that matter to its diverse audiences in the Arab world and across the globe. BBC Arabic draws upon the BBC's unmatched newsgathering resources across the world not only to report from the region but also to ensure that the international perspective is brought to listeners in the Arab world. BBC Arabic currently reaches 13.2m people on radio every week while the bbcarabic.com website currently receives over 21m page impressions each month.

For further information, please contact:
Rami Halawani, Anne Howard - Asda'a Public Relations, Dubai
Tel: +971 4 3344550 (ext: 446/460)

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