21% increase in demand for jewellery boosts Dubai's retail jewellery event

This diversity in attendance has influenced the organiser to unveil a brand new three-show format this year that promises to have something for everyone. Besides the high-end Areeq Dubai and a trade specific show Jewellery Trade Dubai, Dubai International Jewellery Week 2007 will also feature an exclusive retail event designed to cater to every aspect of the jewellery retail industry - Jewellery Collections Dubai.

Jewellery Collections Dubai will be held from the 11 - 15 December at Dubai International Convention and Exhibition Centre and promises to be Dubai's jewellery retail event of the year, with companies from across the globe coming together under one roof to showcase their latest creations.

The strategic position of the two other jewellery events, Areeq Dubai and Jewellery Trade Dubai, alongside the retail event, will provide traders with tremendous synergy and benefits exclusive to Dubai International Jewellery Week.

Mr. Helal Saeed Al Marri, Director General, Dubai World Trade Centre, organiser of Jewellery Collections Dubai commented,

"Having all the big names of the retail jewellery industry under one roof is Jewellery Collections Dubai's greatest appeal, making it the number one event in the UAE. Support from key industry associations and brands has been tremendous and we are looking forward to the best edition yet."

With retail gold jewellery sales in Dubai in excess of AED 6 billion a year and rising, it makes perfect business sense to have a focused event such as Jewellery Collections Dubai Previous editions of the Dubai Jewellery Event have seen a tremendous increase in the number of retail exhibitors and related visitors, providing an exclusive platform like Jewellery Collections Dubai will only further attract a targeted audience.

According to Mr. Tawhid Abdullah, Chairman of the Dubai Gold and Jewellers Group (DGJG), "This is the world's fastest growing jewellery market and the foundations are strong enough for it to double its retail space in the next four years."

The World Gold Council reported a 21% increase in demand for jewellery in the first quarter of this year alone, with buying trends largely boosted by an increasing per capita income that ranks amongst the highest in the world.
The show's ever-growing long time popularity has seen exhibitors returning year after year.

Samra, for instance, has been a constant participant in the Dubai Jewellery over the years, and has witnessed the growing support from the national and international visitors at the fair. Samra will be presenting its Winter 2007 collections at Jewellery Collections Dubai and according to Mr. Samer Abou Samra, Assistant Managing Director, "The show will be the perfect platform to introduce our Winter 2007 collection, as it gives us a great opportunity to meet with our retail and international trade customers and ensure that they are the first to see the new collection."

Karim Merchant, Managing Director of Pure Gold Jewellers said, "Pure Gold Jewellers is honoured to be able to participate in this year's Dubai International Jewellery Week. Pure Gold Jewellers is a major player in the region's local and international jewellery retailing. It is now one of the fastest growing jewellery houses in the UAE catering to customers in neighboring GCC countries in Kuwait, Oman and Bahrain."

"We have been working very hard to develop wonderful new product features to our existing brands and we are enthusiastic to finally unveil our new creations to the public. Our latest inspirations for our Pure Diamonds, Mosaico, Oystra, and Pure Sparkle brands will highlight striking white and gold jewellery beautifully adorned with rare-cut diamonds, freshwater pearls, and precious stones available in a variety of exquisite colors, carats, and shapes. We are positive that our participation in this show will further reinstate our commitment to deliver the best and only the best to our loyal customers in the region," Mr. Merchant added.

As well as a comprehensive collection of renowned exhibitors, Jewellery Collections Dubai will feature informative seminars regarding the latest trends, the 4 C's and much more. Leading jewellers displaying their latest collections include Al Masood, Amwaj, Damas, Dhamani, Forever Jovial, Pure Gold, Rosyblue, Samra, Thamina and Mahalatti.

Jewellery Collections Dubai will be held from the 11 -15 of December at Halls 5-8 at Dubai International Convention and Exhibition Centre with an exclusive ladies only viewing on the 13 December between 12pm - 4pm. Entry is free and all visitors will be entered into a free prize draw to win air tickets to a select shopping destination. Visitors under the age of 16 will not be permitted entry.