MILO signs sponsorship agreement with Manchester United Soccer Schools, Dubai

Notes and media contacts

About Nestle Middle East

In the early 1930's Nestlé established its presence in the Middle East through the opening of its office in Beirut. As a result of its continued success across the region, the company inaugurated Nestlé Middle East in 1997 at Jebel Ali Free Zone Area in Dubai to further consolidate its presence in the GCC, Levant, Iraq and Iran markets.

For decades, Nestlé has been the number one Food & Beverage Company in the world and the Middle East, bringing to local consumers more than 50 popular brands in Nutrition, Milks, Confectionery, Coffee, Beverage Creamers, Culinary, Water and Breakfast Cereal categories. On any day, virtually all households in the region count a Nestlé food choice in their kitchen or select a Nestlé product for a snack. Nestlé's popular brands include NIDO, CERELAC, NESCAFÉ, MAGGI, NESQUIK, NESVITA, NESTLÉ PURE LIFE, NESTLÉ FITNESS, NESTLÉ CORNFLAKES, KIT KAT, and QUALITY STREET

Henri NESTLÉ started the company in Switzerland in 1866 with the development of the first infant food for babies. Today NESTLÉ's operations span five continents, and have 253,000 employees worldwide. With annual sales of over $80bn, Nestlé invests $1bn annually in Research and Development.

About Manchester United Soccer Schools

Manchester United Soccer Schools were created by the Club as a way of extending the reach of Manchester United's coaching techniques to young players of all abilities and backgrounds around the world.

Manchester United Soccer Schools have worked with over 90,000 children from 47 different countries around the world since it was established in 1999.

All coaches are trained in the specific coaching techniques which are unique to Manchester United Soccer Schools and all hold English FA or UEFA coaching qualifications.

Manchester United Soccer Schools is owned and operated by Manchester United Merchandising Limited (MUML). MUML is based at Old Trafford, and is wholly owned by Nike Inc. For more information about Manchester United Soccer Schools, please visit: www.muss.ae or www.manutdsoccerschools.com

About Dubai Sports City

Dubai Sports City (DSC), the cornerstone project of Dubailand, is a $3.6bn, 50m square feet mixed-use development which will be the world's first integrated purpose-built sports city.

The development will be built around five major sports venues:
• a 60,000 capacity multi-purpose outdoor stadium for football, rugby, track and field and other sports and non-sports events
• a 10,000 seat multi-purpose indoor arena suitable for all hard court sports as well as concerts and other events and also including a removable ice rink
• a 25,000 capacity cricket stadium, expandable to 30,000, with state-of-the-art facilities for players, match officials, VIPs, spectators and the media
• a 5,000 seat field hockey stadium
• The Dunes, a magnificent 18-hole Championship golf course designed by Ernie Els

In addition to the stadia, Dubai Sports City will feature a series of major sports academy facilities including:
• Dubai Sports City Football Academy, the home of Manchester United Soccer Schools, Dubai
• a David Lloyd Tennis Academy
• a Butch Harmon School of Golf, the first such facility outside the United States
• the International Cricket Council's own ICC Global Cricket Academy
• the World Hockey Academy, a first of its kind partnership with the International Hockey Federation
• top class multi-sport training facilities including gymnasium and a 50 metre swimming pool
• a world-renowned sports medicine and rehabilitation centre

Designed as a lifestyle development, Dubai Sports City will also feature comprehensive community facilities including:

Next Generation Country Club and spa facility
a large-scale shopping mall
two retail hubs offering up-scale dining and boutique shopping
a range of schools
medical facilities
community centres
hotel

For more media information, please contact:
Adonis Ghaoui
Headline Public Relations
PO Box 64349, Dubai, UAE
Tel: +971 4 2289655 ext 110
Fax: +971 4 2282125