2Connect nominated for Telecoms World Award ME

2Connect will compete for the title of 'Best Brand' alongside four other global telecom operators- most with a capitalization of over a billion dollars.

The Telecoms World Awards Middle East was created to recognize and celebrate innovators and pioneers in the telecommunications industry. The awards ceremony, set to take place at the Jumeriah Beach Hotel, United Arab Emirates, on November 19th, will honour companies who have demonstrated a commitment to excellence and adherence to internationally renowned standards of quality.

"We are extremely pleased to have been nominated for the 'Best Brand' award at the Telecoms World Awards. 2Connect is the only other licensed operator (OLO) in Bahrain to be nominated for an award; a shining example of the strides we have made since our inception nearly four years ago," said Fahad AlShirawi, Managing Director, 2Connect.

"2Connect is competing in a category among incumbent regional operators and giants; this is extremely inspiring for our team and it is an honour to be recognized for our efforts in creating a world- class telecommunications brand,"

added AlShirawi.

"2Connect has made its mark through the implementation of innovative technology and our commitment to our growing customer base around the island. As the company continued to evolve from strength to strength we introduced a brand image that captured the essence of the company and distinguished 2Connect from the rest," said Francis Pepin, Senior Manager, Marketing, 2Connect.

"2Connect's unique brand identity set the tone for the rapid, upward ascent of the company. The 'blue link' truly captured what the company set out to position itself as, 'the Kingdom's link to the next generation of telecommunications services'. We are very proud to be nominated for developing a brand that consumers can relate to," concluded Pepin.