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Sunday, November 22 - 2009

Phantom Tungsten arrives in Middle East

  • United Arab Emirates: Tuesday, November 20 - 2007 at 09:20
  • PRESS RELEASE

Rolls-Royce Motor Cars has announced that six Phantom Tungsten Bespoke Collection cars are about to arrive in the Middle East in the next two weeks, each of which features a unique combination of exterior and interior features.

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  • Phantom Tungsten.
    Phantom Tungsten.
The bonnet has a dramatic brushed aluminium finish, which contrasts elegantly with the bodywork, painted in Darkest Tungsten - a colour never used before on a production Rolls-Royce. New 21 inch forged aluminium wheels and visible exhaust tail pipes lend a particularly purposeful air to these special Phantoms.

On the inside is a unique interior lighting system, featuring a Starlight Headlining, which comprises several hundred fibre-optic lights embedded into perforated black leather, giving the impression of a star-filled night sky. Smoke Grey leather seats with contrasting Navy Blue piping complements the rich rosewood veneers and tooled metal steering wheel spokes.

"With just six of these exceptional cars available in the whole of the Middle East their arrival is keenly anticipated by our dealers, " said Peter Schoppman, regional sales director for the region.

"We have seen demand for the Phantom continuing to grow across the region with customers particularly drawn to the special Bespoke features which our highly-trained team of craftsmen and woman, working at Goodwood, are able to create."


The Rolls-Royce Bespoke programme allows customers to tailor-make one-off cars which are uniquely personalised. A pallet of 44,000 different colours is available for example and special features ranging from wine cellars to safes, drinks cabinets to humidors have been created in the five years since Rools-Royce production began at Goodwood. A dedicated team of designers and engineers helps to turn these special requests into reality. Around 80 per cent of all the cars built at Goodwood have some Bespoke elements to their specifications.
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Notes and media contacts

Rolls-Royce Motor Cars:

1. The Phantom was launched in January 2003 at Goodwood, England, the home of Rolls-Royce Motor Cars. It marries the traditional hand crafted skills with the very latest engineering and technical thinking.

2. 805 Rolls-Royce cars were retailed to over 50 countries around the world in 2006, the highest number for 16 years. 2006 was also the fourth successive year of growth for the company.

3. The 2007 Rolls-Royce Motor Cars product range:

Phantom Launched Jan 03
Phantom Extended Wheelbase Launched Mar 05
Phantom Drophead Coupé Launched Jan 07

4. Annual Rolls-Royce sales figures since launch

2003 - 300
2004 - 792
2005 - 796
2006 - 805

5. The Phantom Drophead Coupé will be hand-built alongside the Phantom at Rolls-Royce Motor Cars' manufacturing plant at Goodwood on the south coast of England.

6. Rolls-Royce has 81 dealers around the world and currently nine showrooms in the Middle East region: in Abu Dhabi, Dubai, Doha, Jeddah, Kuwait City, Lahore, Manama, Muscat and Riyadh.

Main contact:
Rolls-Royce Motor Cars
Frank Tiemann
Corporate Communications Europe and Middle East
Tel. +49 89 382 29581

Arabic inquiries contact MCS/Action, Dubai
Kelly Smith
MCS/Action
Tel. +971 50 498 3085

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