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Friday, November 27 - 2009

Dubai World Excellence Center launches employee health & fitness campaign

  • United Arab Emirates: Tuesday, December 04 - 2007 at 07:50
  • PRESS RELEASE

The Business Excellence Center (BEC), a corporate department of Dubai World has launched a health campaign for its employees.

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  • Dr. Mariam Matar, Assistant Undersecretary of Primary Health and Public Health, with Farid Mohammad Ahmed, Secretary-General, Dubai World and Abdul Qader Obaid Ali, Director, Group Internal Audit and Business Excellence at the ceremony.
    Dr. Mariam Matar, Assistant Undersecretary of Primary Health and Public Health, with Farid Mohammad Ahmed, Secretary-General, Dubai World and Abdul Qader Obaid Ali, Director, Group Internal Audit and Business Excellence at the ceremony.
The campaign, conducted for the first time, covers a series of lectures, quarterly medical check ups and the set up of Joggers Teams.

Dr. Mariam Matar, Assistant Undersecretary of Primary Health and Public Health, Ministry of Health UAE and Mr. Farid Mohammed Ahmed, Secretary General of Dubai World, had recently launched the official poster of the campaign during the monthly staff luncheon.

The employee fitness and health campaign features five components namely: 0 for non-smoking, 5 for consuming 5 different varieties of vegetables and fruits, 10 for walking 10,000 steps per day, 25 for BMI, 200 for level of cholesterol. Under the initiative, a fine of AED 2,000 will be levied every quarter on employees who fail to comply with the health guidelines.

Mr. Abdul Qader Obaid Ali, Director, Group Internal Audit and Business Excellence said:

"The significance of this campaign for us stems from the fact that the well being of our employees and their fitness are among our prime considerations. In line with this policy, this campaign aims at educating our colleagues about the numerous programs, events and strategies available to them to help improve their overall health."


"I strongly believe that employees and the organization can benefit greatly from this campaign, because the wellbeing of the staff would reflect positively on their performance and productivity," added Mr. Ali.

He said that the attendance of Dr. Mariam Matar as a guest of honor at the staff luncheon was inspirational. "Dr. Matar shared with us information on the challenges of the chronic diseases in the UAE and provided advice to us on how to maintain a healthy lifestyle and prevent chronic diseases."

The monthly luncheon had also witnessed the launch of the Joggers Team in line with the employee health campaign; the objective of this initiative is to encourage members to run in groups every week at a park or a jogging track with the intensity and distance increasing every week, in addition to running by themselves at least trice a week. This exercise will prepare the members to participate in Dubai Marathon and Dubai Terry Fox Run.
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Notes and media contacts

About Dubai World
Dubai World is a holding company that manages and supervises the portfolio of businesses and projects for Dubai Government and works towards making Dubai the leading hub for the commerce and trading industry. Dubai World contributes to the rapid economic growth of Dubai across a wide range of strategic industry segments ranging from Nakheel's unique real estate concepts; the iconic development of The Palm, DP World the third largest port operator in the world to segments as diverse as investments, leisure and financial services.

About The Excellence Centre

The Excellence Center is a corporate department of Dubai World mandated with helping group companies in their business excellence journey. TEC consultants use a Group Continuous Improvement Framework, founded on several successful international business excellence models. In addition they address the strategic imperatives of Dubai World.

For more information, please contact:

George Geagea
Media Executive
World-View Communications
P.O.Box :17000, Dubai, UAE
Tel :+971 4 8818808
Fax :+971 4 8817722
Mobile :+971 50 6540729

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