Official time keeper counting down to the 2007 Dubai Ladies Masters

The 'Official Time Keeper' Omega is helping keep the organisers on schedule as well in the lead up to one of the most anticipated events on the Dubai sporting calendar.

"We are right on schedule," stated Vice-Chairman and CEO Mohamed Buamaim referring to set-up and planning of the venue that will provide the most fan-friendly and accessible event on offer throughout the Gulf region

"golf in DUBAI is working hard to ensure that the event provides a memorable experience to all those who attend. It is really unheard of in the world of professional golf that an event of this magnitude is offered to golf spectators at no cost," Buamaim continued.

The Dubai Ladies Masters is also proving its worth among the Ladies European Tour, having received strong praise from both tour officials and players alike, for the quality and conditioning of the golf course, as well as the special touches that make the Dubai stop a truly unique experience. Currently 160 tour players have committed to play in the tournament that only has 114 spots available.

As Co-Sponsors, Omega has enthusiastically sponsored a wide-range of events in the UAE sporting community, and their level of commitment has been a proven strength in developing the Dubai Ladies Masters into a 1st Class event that garners strong attention world-wide.

"OMEGA's involvement in golf is longstanding and includes such world-renowned tournaments as the Abu Dhabi Golf Championship, the Dubai Dessert Classic, the Dubai Ladies Masters and the OMEGA Mission Hills World Cup in China,"

stated Nayla Hayek - Member of Board of Directors - Swatch Group.

The prestige watch manufactures OMEGA was founded in 1848 and has since continually set the pace in the many fields of watch making: from precision,

competitions, sports timekeeping, design awards to watches for professional use in space or underwater, Omega identifies with a world of achievements that includes the conquest of space, timekeeping at 22 Olympic Games, numerous precision records and design awards. OMEGA will be Official Timekeeper for the Beijing 2008, Vancouver 2010 and London 2012 Olympic Games.

golf in DUBAI' is backed by Dubal (Dubai Aluminium) as the main partner and National Bank of Dubai, Emaar, Jumeirah Hotels, Emirates airline, BMW, Jumeirah Golf Estates, Gulf News, Omega and CNN as partners in its drive to showcase the emirate's vibrant golfing scene to a worldwide audience.