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Quinting watches at Damas - taking control of power and speed

  • United Arab Emirates: Tuesday, December 11 - 2007 at 10:55
  • PRESS RELEASE

Damas, the leading international watch and jewellery retailer in the Middle East, now present a limited edition of Quinting 'CR24H' chronographs and the first three watches of this series are dedicated to drivers of the First Swiss National Endurance Race team.

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  • Quinting 'CR24H'.
    Quinting 'CR24H'.
The innovative and adventurous spirit drove Pascal Berclaz, President of Quinting, who built its reputation on luxury haute couture watches of exceptional technical merit to team up with the first national team that represented Switzerland at the world`s most famous sports car endurance race.

The sense of life of these 'real men', in love with speed and sensitive to mechanical beauty, was the challenge. They knew that everything had been done but remained convinced that there was still a lot to do. Pascal Berclaz` challenge was the first completely transparent watch in the world and drivers of the Swiss national team could bring Switzerland to the most prestigious endurance race in the world.

Tawhid Abdullah, Managing Director of Damas, revealed:

"The new collection of Quinting watch with their unique transparent movement made of sapphire is a machine just like a racing car, because it applies some of its principles. One of the engineers who developed this unique timepiece came from the automotive sector and his knowledge brought new ideas to traditional watchmaking. Like racing cars that take control of power and speed, the new series takes control of transparency and precision in the same manner."


CR24H'chronographs (Car Race 24Hours) Limited Edition


Endurance racing is a test of the durability and reliability of the equipment used to race. The Quinting chronograph which is a true technical feat embodies these two defining characteristics. This dynamic model has been designed by Quinting to pay tribute to the first Swiss racing drivers who will compete in the 24 Hours of Le Mans car races. The collection is limited to 24 pieces in each style and available in 7 variations: black dial and rose, white or yellow gold case back, white dial and rose, white or yellow gold case back, and chrome finish dial and white gold case back.

All pieces in each style are individually numbered on the case back and have movement from one to 24. The dial resembles dashboard counters of the Swiss racing car. Four white crosses on red background that replace numerals at 12h, 3h, 6h and 9h evoke the national flag of Switzerland.

Chronograph Quinting


The watch is composed of previously metallised and given an anti-reflection coating sapphire crystals. The case back and the movement are engraved with a serial individual number. The unique transparent movement is patented. The chronograph has three counters to keep track of hours, minutes and seconds - for the seconds at 12 o'clock, for the minutes at 6 o'clock and for the hours at 9 o'clock. Unisex and available on crocodile leather strap precious metal bracelet (gold, stainless steel) with deployment clasp.

The Chronograph Quinting (CR24H) Limited Edition
The watch is composed of previously metallised and given an anti-reflection coating sapphire crystals. The case back and the movement are engraved with a serial individual number from 1 to 24. Three first chronographs are numbered with the racing drivers` blood group. The unique transparent movement is patented. Hours, minutes, instant date hand am - pm. The chronograph has three counters to keep track of hours, minutes and seconds and it comes in black crocodile leather strap.

These models will be available by November end at Damas Les Exclusive Boutiques located in Saks Fifth Avenue, Burjuman; Emirates Towers; Burj Al Arab; Beach Rotana Btq AD, Emirates Palace AD and Mall of the Emirates.
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About Damas:
The journey of Damas began in 1907, and today it has grown from a UAE based company into a global fashion and jewellery network spanning UK, Italy, Libya, Turkey, Egypt, Sudan, Jordan, Maldives, India, Lebanon, and throughout the GCC countries with over 386 sales points worldwide. Damas houses internationally acclaimed jewellery and watch brands such as Tiffany & Co., Mikimoto, Daniel K, Gucci, Faberge, Carrera y Carrera, Paspaley, Pasquale Bruni, Roberto Coin, Fope, Chronoswiss, Parmigiani, Perrelet, Quinting, Montega, Frederique Constant, among many others. The innovative in-house collections include the majestic Bridal jewellery, exclusive jewellery brands such as Boudoor, Hayati, Riwaya, Jawaher, Farasha, Fairuz, Harmony, Farfasha, Al Manthura; watch brands Varotti and Aquamarin; and a wide range of other classic and contemporary jewellery and watch collections. Quality consciousness, inspirational leadership and international reputation have led Damas to win prestigious awards including the exclusive De Beers Award 2000 & 2004 for jewellery design.

For more information, please contact:
THE IDEA AGENCY PR DEPARTMENT
Tel: 04-3434424 Fax: 04-3434305

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