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Axiom announces latest Skywards promotion
- United Arab Emirates: Wednesday, December 12 - 2007 at 16:32
- PRESS RELEASE
Following on from the huge success of its first bundle offer in conjunction with Skywards, the award-winning frequent flyer programme from Emirates Airline, Axiom Telecom, the region's leading mobile phone retailer, has announced it's second promotion, which is set to be rolled out at all Axiom stores in the UAE from today.
Customers purchasing the brand new Nokia N95 8GB device will earn 40,000 Skywards Miles, which can be used to book a return ticket for themselves, their family or friends to an Emirates destination of their choice. The new Nokia N95 8GB has a larger screen as well as 8GB phone memory.
Axiom announced its partnership with Skywards in June 2007. As part of the program, Axiom offers special promotions for Skywards members on a regular basis. Since the announcement, thousands of people have taken advantage of this unique offer.
"We are extremely excited by the positive response we have received from our customers since announcing our partnership with Skywards. Our first bundle offer was very well received in the market and we predict the same response for the Nokia promotion," said Faisal Al Bannai, CEO, Axiom Telecom.
How this promotion works
Existing Skywards members will have to quote their Skywards membership details at Axiom stores when purchasing the Nokia N95 8GB bundle offer. Within a maximum of four weeks, the Skywards Miles will be added directly to the customer's Skywards account.
Upon purchase of the Nokia device at Axiom, customers, who are not Skywards members, can fill in a membership application form and be allocated a Skywards membership number instantly.
Axiom offers its customers the facility to pre-book new products, try products before purchasing them and get product support.
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Notes and media contacts
For further information, please contact Axiom's toll free number 800 4885. To have a look at the Axiom Skywards offers, visit your nearest Axiom showroom right away.
About Axiom Telecom
Founded in 1997 by its CEO and local entrepreneur Faisal Al Bannai, Axiom Telecom is the largest mobile wireless retailer in the Middle East with revenues exceeding Dhs four billion.
Axiom Telecom is the largest retailer and distributor of mobile and wireless solutions in the Middle East, with over 480 outlets across the UAE, Saudi Arabia, Kuwait, Bahrain, Qatar, Oman, UK and India. Axiom currently employs over 1600 staff and has direct partnerships with the world's leading mobile brands including Nokia, Sony Ericsson, Motorola, Samsung, LG and i-mate. In addition to mobile retail and distribution, Axiom Telecom is also a partner of du in the UAE and Mobily in KSA as well as the region's largest Thuraya satellite service provider. It has the region's largest service centre infrastructure and recently won independent customer service awards. TECOM - a member of the prestigious Dubai Holding group - took a significant share in Axiom in December 2005.
About Skywards
Skywards, the award-winning frequent flyer programme of Emirates and SriLankan, offers three tiers of membership - Blue, Silver and Gold - with each membership tier providing exclusive privileges.
Gold and Silver members are entitled to wait-list priority for all classes of travel, priority check-in and airport lounge access.
Members earn Skywards Miles, one Skywards Mile for every mile they fly on Emirates, Sri Lankan or partner airlines, or when they use the programme's designated hotels, car rentals, financial, leisure and lifestyle partners.
Skywards Miles can be redeemed for an amazing range of rewards, including reward tickets on Emirates or SriLankan and other Skywards partner airlines, flight upgrades, hotel accommodation, excursions, and exclusive shopping.
Skywards was launched in 2000. In just seven years, worldwide membership of the award-winning loyalty programme, which is currently available in over 200 countries, has topped 3 million.
Skywards has consistently demonstrated success in award recognition. In 2006 the programme was named Best Loyalty Program by Middle East Traveller Magazine. Over the last four years, the programme has also secured top honours at the annual Freddies Awards, the 'Oscars' of customer loyalty programmes. This year, Skywards won a "Freddie" for Best Reward Promotion, Asia-Pacific. In previous years, Skywards has also received Freddies for Best Member Communications, Best Customer Service, Best Award Redemption, Best Web Site (twice) and has twice secured the coveted title of Programme of the Year.
Issued on behalf of Axiom Telecom by Hill & Knowlton.
For further information please contact:
Pooja Keswani/ Farah Nami on +971 4 334 4930
Posted by Medilyn Manibo, Assistant News Editor
Wednesday, December 12 - 2007 at 16:32 UAE local time (GMT+4)
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