Al Maha Ceramics Company SAOC appoints BPG ADINC as its integrated communications partner

Al Maha Ceramics is one of the largest production houses for wall and floor tiles in Oman with a production capacity of 12,000 metres of wall and floor tiles a day. They are all set to launch the latest in tiles with original creations by Italian designers.

"Now with Al Maha Ceramics range of premium tiles soon to be launched in Oman and other regions, communicating our marketing perspective and generating interest in our products is of utmost interest to Al Maha Ceramics. In BPG ADINC we found the right balance of passion, skills and experience to handle our communications and help us achieve our marketing objectives," says Suresh Deshmukh, General Manager, Al Maha Ceramics Company SAOC.

BPG ADINC will now launch the designer tiles brand in Oman through their various
in-house specialized units. Besides advertising, BPG ADINC will also take care of public relations, out of home, new media and brand activation for Al Maha Ceramics.

"We are looking forward to a successful working relationship with Al Maha Ceramics. In a dealer driven category where the customer involvement is low, it's imperative for the brand to come close to the customer by being top of mind and by constantly innovating. We are confident that we will add value to this process and endeavor to operate as a "knowledge partner," says Nitin Puri, CEO, BPG ADINC.

BPG ADINC, one of the foremost integrated communications agencies in Oman, offers 360-degree communication solutions to clients. BPG ADINC's services include advertising, publishing, public relations, film production, brand activation, outdoor and interactive.