Axiom Telecom, the region's leading mobile phone retailer, is one of the main sponsors of the programme for the third year running.
In collaboration with Sama Dubai, Axiom and Sony Ericsson will support the programme, which is aimed at raising the profile of local UAE culture, tradition and to help UAE nationals to connect to their past.
"Axiom Telecom and Sony Ericsson sponsorship of season 3 of the Al Maydan programme demonstrates our commitment to our culture." said Fahad Al Bannai, Vice-president-UAE, Axiom Telecom. "We thank Sama Dubai for introducing the programme, where they bring back our history to a platform where nationals and expatriates alike can enjoy and appreciate it."
The Al Maydan Season 3 is a comprehensive Arabic programme of local music, Yola and poetry championship and will be aired from January 2008.
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Axiom Telecom sponsors Al Maydan programme
- United Arab Emirates: Monday, December 31 - 2007 at 11:44
- PRESS RELEASE
Starting next year, residents of the UAE can experience a fun-filled local cultural programme as season 3 of Al Maydan hits screens on Sama Dubai TV.
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About Axiom TelecomFounded in 1997 by its CEO and local entrepreneur Faisal Al Bannai, Axiom Telecom is the largest mobile wireless retailer in the Middle East with revenues exceeding Dhs4bn.
Axiom Telecom is the largest retailer and distributor of mobile and wireless solutions in the Middle East, with over 500 outlets across the UAE, Saudi Arabia, Kuwait, Bahrain, Qatar, Oman, UK and India.
Axiom currently employs over 1700 staff and has direct partnerships with the world's leading mobile brands including Nokia, Sony Ericsson, Motorola, Samsung, LG and i-mate. In addition to mobile retail and distribution, Axiom Telecom is also a partner of du in the UAE and Mobily in KSA as well as the region's largest Thuraya satellite service provider. It has the region's largest service centre infrastructure and recently won independent customer service awards. TECOM - a member of the prestigious Dubai Holding group - took a significant share in Axiom in December 2005.
For further information please contact Pooja Keswani / Farah Nami on +971 4 334 4930
Posted by Anne-Birte Stensgaard, Senior News EditorMonday, December 31 - 2007 at 11:44 UAE local time (GMT+4)
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