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Dean & DeLuca arrives in the Gulf
- United Arab Emirates: Wednesday, January 23 - 2008 at 16:02
- PRESS RELEASE
Dean & DeLuca announced the opening of its first café in Burj Dubai, Old Town Commercial Island, in partnership with M.H. Alshaya Co. W.L.L., a leading retail company operating in the Middle East.
Arranged to allow the customer to pick and choose from an extensive array of gourmet food stations, the café brings to Dubai the full and unparalleled Dean & DeLuca Café experience. On offer are the salad station where customer creates her/his own salad, daily rich flavorful soups, specialty sandwiches and home-baked pastries. True to Dean & DeLuca's belief that food and product are the hero, the café's simple yet comfortable décor serves to focus the customer on enjoying the food at hand.
"We are thrilled and honored to open our first café here in Dubai," said Beth Pritchard, CEO of Dean & DeLuca. "This momentous occasion opens a new and exciting chapter in the history of our company as we now enter the discerning and dynamic market that is the Gulf region. The Gulf customer's high standards and taste and appreciation for international culinary flavor are a perfect match to our own and we look forward to bringing our unique brand of fine food to Dubai and beyond."
Mohammed Alshaya, Chairman of M.H. Alshaya Co., concurred. "At Alshaya we are in the business of bringing our customers only the best in quality brands of clothing and food. This step comes in line with our current sucessful operation of 10 casual dining brands in the region. Adding Dean & DeLuca to our family of distinctive retailers will only enhance the Gulf's growing reputation as a region that is committed to excellence in lifestyle. Together with Dean & DeLuca we look forward to a successful and fruitful future in delivering our clientele only the best in fine foods and dining."
More Dean & DeLuca cafes are scheduled to open in the Gulf in 2008, including Kuwait and Qatar. The Dean & DeLuca café is located in Burj Dubai, Old Town Commercial Island.
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Notes and media contacts
About Dean & DeLucaFounded in 1977 by Joel Dean, Giorgio DeLuca and Jack Ceglic with the opening of its flagship store in SoHo, New York, Dean & DeLuca quickly grew into a multi-channel retailer of gourmet and specialty foods and high-end kitchenware with operations throughout the United States and abroad. Dean & DeLuca specialty products are sold through its 15 retail stores and cafes in select U.S. markets (New York; Washington, D.C.; Napa Valley, CA; Charlotte, NC; and Kansas City, KS), a consumer and corporate gift catalog, and an e-commerce site, www.deanDeLuca.com. Dean & DeLuca also markets its private label products to other retailers and wholesalers throughout the world. Additional information concerning Dean & DeLuca can be found at the company's web site: www.deandeLuca.com.
About M.H.Alshaya Co.
M.H.Alshaya is one of the leading retail companies operating in the Middle East; and is the franchisee for more than 40 International retail brands including H&M, Starbucks Coffee, Mothercare, Debenhams, Boots, The Body Shop and Foot Locker. Based in Kuwait, Alshaya operates more than 1300 internationally branded stores across 16 countries: KSA, Kuwait, United Arab Emirates, Bahrain, Qatar, Oman, Lebanon, Jordan, Cyprus, Turkey, Russia, Egypt, Poland and most recently in Slovakia, Czech Republic & Hungary. This network of stores is supported by an integrated pan-regional infrastructure, incorporating best practice activities in retail operations, merchandising, marketing, IT, logistics, real estate, human resources and financial control. Alshaya Retail employs more than 14000 employees from 35 different nationalities.
Issued by M H Alshaya Co. - Casual Dining Department
For more info, please contact The Marketing Manager on:
Tel: 22422411*
Mobile: 7200957
Fax: 2242516
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