Salama appointed as first UAE-based client for Red Book

With this partnership, Salama Islamic Arab Insurance Company will be Red Book's first client in the United Arab Emirates.

According to Mr. Parvaiz Siddiq, General Manager, Salama Islamic Arab Insurance Company, "We are delighted to be involved with Red Book as their thorough research and comprehensive database will allow us to become much more professional in our dealings with our vehicle insurance customers and provide them with the knowledge and assurance that their vehicle is always insured with reference to prevailing market conditions".

Red Book, which is the trading name of Automotive Data Services Pty Ltd in Australia, is the pre-eminent provider of vehicle identification and pricing in Australia, New Zealand, Thailand, China, Hong Kong, Malaysia, Singapore and soon in India. It has been researching the automotive markets for over fifty years. Recently Red Book has developed an extensive database of vehicle identification and vehicle pricing specifically for the UAE.

Colin Baird, Director of Sales for Red Book added "We applaud Salama Islamic Arab Insurance for having the foresight and business acumen to see the advantages of having a professionally researched vehicle database from which to run its operations from. We know that the quality and credibility of our database is second to none and we are confident that it will bring many advantages to Salama Islamic Arab Insurance".