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Postcard Millionaire's DSF campaign will be one of the biggest and most attractive promotions ever, giving buyers' endless opportunities to win. Dubbed as 'Postcard Millionaire 4 x 4 Fantasy', the promotion is designed to provide customers a rewarding experience during the ongoing DSF.
Each purchase of the Dhs30 Postcard Millionaire pack entitles a customer into an additional draw to win one of the four packages. Besides, Postcard Millionaire would also bear the freight charges for transporting winning goods to desired destinations. This promotion would run parallel to the existing DSF promotion wherein customers can win cash prize worth Dhs20,000 and gold and diamond jewellery worth Dhs35,000 every week in addition to a Nissan car every day.
"After every promotion we take regular customer feedback and from our previous experience we realized that a considerable chunk of our winners find it very difficult to send across heavy goods to respective home destinations. Keeping this in mind we have introduced a new scheme this time wherein we pay the freight charges to transfer goods to their desired destination. It is our constant endeavour to provide additional benefits that would add value to our customers and thereby make each of them feel special,"
said Christian Franzelin, CEO, The Millionaire Co.
"Home is as personal as you can get and we are very excited about being able to help our customers transform their living spaces while simultaneously catering to their basic domestic demands. All our promotions are designed to help customers change their lives," he added.
Postcard Millionaire packs is available across the U.A.E in Post offices, supermarkets, petrol stations, book shops, local groceries and online. The pack contains a voucher that lets you choose 4 postage paid postcards. On registration, you also get a chance to enter into one quarterly draw of Dhs200,000, one weekly draw of Dhs100,000 plus a guaranteed instant prize.
The Dubai Shopping Festival (DSF), known in Arabic as 'Layali Dubai', was first started in February 1996 by the Dubai Government. The month long festival is a season of keenly awaited shopping and entertainment as well as promotions and offers in UAE. DSF 2008 has already commenced and will be on till February 2008.
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Posted by Anne-Birte Stensgaard, Senior News Editor
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