Strategic alliance between Behbehani Brothers and prlinks

The appointment encompasses all of Behbehani Brothers 6 automotive brands- Porsche, Volkswagen, Audi, Chrysler, Dodge and Jeep, as well as after-sales and corporate business. In addition to developing and implementing integrated PR campaigns for the brands, prlinks will also be responsible for executing Behbehani Brothers corporate public relations programs.

An official signing ceremony took place between officials at Behbehani Brothers and prlinks for introducing and organizing an extensive campaign to support the Behbehani Brothers existing range of models and services as well as new product launches.

'We look forward to working with the prlinks team to ensure the continued success of our brands in their aim to drive domestic sales. I'm confident that our strategic partnership will not only lead to further growth and expansion for our line of cars, but also add further value to our brands,' said Mr. Firas Barbir, Business Development Manager at Behbehani Brothers.

prlinks General Manager Ms. Nada Mohammed says the agency is extremely proud to be involved in the promotion of one of the kingdom's pioneering automotive dealerships.

'Our experience in the automotive industry over the years has been instrumental in winning the Behbehani Brothers PR account and we look forward to a long and lasting partnership,'

said Ms. Nada Mohammed.