LG Electronics conducts product market strategy seminar for Middle East team

The seminar, conducted by a team of marketing professionals including Mr. Ku Hi Kim and Mr. We Hu Kim from LGE's Learning Center in Seoul, is currently being held at the Le Meridien Hotel in Amman. Starting from February 6th till February 9th 2008, this seminar is designed for LGE's marketing team members working in company branches spread across Jordan, Syria, Lebanon and Iraq.

The seminar's information packed agenda aims at enhancing attendees' knowledge of PMS its strategies and processes, and the opportunity to incorporate it within their practices and the ability to transform that knowledge to their colleagues. Focused sessions include strategic market planning, market trends, and PMS steps each with its own criteria and subtasks.

Commenting on the organization of this seminar, Mr. Kevin Cha, General Manager of the LGE Amman and Iraq Branch said, 'We at LGE believe that intelligent marketing is an essential part of our work, for we feel that it is our duty as a global corporation to ensure that our team members wherever they are benefit from the marketing know-how and techniques that we possess. As we embark on a new year we hope that this seminar will serve to energize our marketers in the region in a way that in turn will result in more success for LGE brand across the Levant'.

Mr. Cha further added that LGE views itself an organization that is attentive to customer needs. It fulfills this role by providing clients with up to date technological solutions that are user friendly and cost effective. Fulfilling its promise for excellence, LGE conducts periodic seminars for its team members as it is an organization that believes that a great part of its success relies on the effectiveness, dedication and efforts of its team members.

It is important to note that LGE established its very own learning center in the year 1967 in Seoul. This learning center strives to benefit LGE's very own team members by offering them a space in which they could improve on their management and leadership skills. The center offers courses relevant to the fields of leadership and management, personal development in the fields of marketing, technology design and networking, and global learning studies that serve to enhance cross-cultural understanding.

LGE team members benefiting from this center will be given the chance to improve their abilities to innovate, negotiate fruitful partnerships and to create within their respective workplaces an inviting environment for fellow team members.

The center at present holds several affiliations with universities around the globe. Through which it provides its students with the opportunity to obtain an accredited MBA degree.