In restructuring its current BusinessPartner program and by adding more options for its customers, CommScope has designed the new program to deliver global consistency and meet the changing customer requirements across the world. The program accomplishes this by recognizing BusinessPartners that demonstrate industry leading levels of skill, capability, knowledge and technical expertise.
"Our newly enhanced BusinessPartner program will give CommScope customers increased confidence in the partner they choose to implement CommScope solutions," said Olivier Alquier, Channel Director of the CommScope Enterprise Division. "Choosing a BusinessPartner that has the right combination of experience, expertise and market coverage to meet customer needs is invaluable."
"CommScope has structured its BusinessPartner program to offer three levels of partners - Authorized, Prestige and Elite - based on the different service offerings, skills and expertise across the CommScope portfolio of solutions,"
explained Dubai-based Laura Kelly, Regional Marketing Manager, Middle East, Pakistan and Africa.
"While CommScope and its BusinessPartners, regardless of level, have an unrelenting commitment to the highest standards of quality, performance and reliability, the new structure provides customers a clear view of different levels of expertise and options targeted to meet their specific needs and requirements," she added.
In addition to the creation of the Elite tier, CommScope is launching new training, marketing programs and services to expand the support services for its BusinessPartner program members. These new features will help BusinessPartners build customer relationships and differentiate themselves in the market.
"We had our BusinessPartners and customers in mind when we considered enhancing an already successful business model," Olivier Alquier said. "At CommScope, our BusinessPartners and the customers they serve are inextricably linked. The enhancements to our global BusinessPartner program help ensure customers receive superior and consistent levels of service and support worldwide. "
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Posted by Anne-Birte Stensgaard, Senior News Editor
