LG set to dominate GSM World Congress with its latest touch-screen advances

Notes and media contacts

For more information, contact:

Hamad M. Malik
Director
Marketing & Corporate Communications
LGE Middle East & Africa Company
Tel: +9714-3340066
Fax: +9714-3370515

Edward D'Mello / Rima Salman
Polaris Public Relations
Dubai, UAE
Tel: +9714-3415555
Fax: +9714-3415588

About LG Electronics, Inc.
LG Electronics, Inc. is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in over 110 operations including 81 subsidiaries around the world. With 2007 global sales of USD 44 billion, LG is comprised of four business units - Mobile Communications, Digital Appliance, Digital Display and Digital Media. LG is the world's leading producer of mobile handsets, flat panel TVs, air conditioners, front-loading washing machines, optical storage products, DVD players and home theatre systems. For more information, please visit www.lge.com.

LG Electronics Mobile Communications Company (LG) is a leading producer of UMTS (WCDMA), CDMA and GSM handsets. LG draws upon its cutting-edge technology and innovative handset design capabilities to create a higher quality mobile environment for its customers around the world. With a total range of wired and wireless solutions, LG is rapidly expanding its presence and market share in the global mobile industry. For more information, please visit www.lge.com.


LG's new launches at the GSMA Mobile World Congress 2008:
LG-KF700: Combining three separate input methods, the LG-KF700 provides easy access to its powerful multimedia features, which include a full web browser, digital audio and video players as well as handy widgets. Up front, the phone's high resolution 3-inch full touch-screen LCD provides an optimised interface for each of the phone's features and is perfect for watching video content. The Shortcut Dial on the back provides and easy and intuitive way to switch among frequently used applications.

LG-KF600: The LG-KF600 is so intuitive that it seems almost to read your mind. The phone's InteractPad™ replaces physical buttons with virtual navigation keys that feed-forward menus that are tailored to fit the task at hand. The InteractPad™ eliminates the need to memorize which key does what when using the phone's 3 megapixel camera, MP3 player, video recorder and even when making phone calls or sending text messages. The LG-KF600 won a 2008 iF Product Design Award.

LG Viewty (LG-KU990): The LG Viewty, a professional-level camera phone, includes features found on many high-end stand-alone cameras, including a manual focus option, an image stabilizer and an ISO up to 800 for indoor or night shooting. The phone, equipped with 5.0 Megapixel camera, also records video at up to 120 frames per second, the highest frame speed ever for a handset camera, which can be edited and uploaded directly to YouTube. A 3.0-inch touch screen and Mobile XD™ engine provide a wider and more vivid display while a jog wheel on the back maximizes usability. An attached stylus allows users to digitally 'write' on photos and edit files.

LG-KF510: The extra slim and superbly beautiful LG-KF510 slider phone represents the height of fashion and the best in technology. Gradated metallic Stardust Dark Gray and Sunset Red colour schemes form the basis for its design, reinforced by a dynamic touchpad with interactive touch lighting and emotional animation. The LCD includes power saving auto luminance control and is covered by tempered glass, which gives the phone a great sheen and lasting durability. The phone's Smart Camera has a startup time about one second, image stabilization, LED flash and red eye reduction. Rounding out the features are an MP3 player and the ability to record and play back QVGA video.

LG-KS20: The updated LG-KS20 slim smartphone, is designed to enrich the mobile internet experience. It features full internet browsing capabilities, and downloads everything from music and video clips to push e-mail at speed of 3.6 Mbps through HSDPA. It also allows for advanced features like video-conferencing, taking advantage of the phone's dual cameras. The LG-KS20's minimalist concept will appeal to those who admire a phone for its design as much as its features. The phone uses an intuitive touch input technology and large LCD screen to maximise its internet usability.