The highlight of this event also is the grand draw of the customized du Ryder - the one of its kind, communication technology loaded, Ford Mustang. The lucky winner, who will drive away in the du Ryder in March, will be announced at this Grand Draw.
The final countdown has begun with a total of 32,038,502 entries received in the du Ryder promotion that ended on 15 February.
Emirati hip hop band Desert Heat and DJ Mo will add life to the evening with their live performances near the Freej stand where the du Ryder is being showcased. In addition there will be other dance performances and instant prizes to be won by visitors.
Hala Badri, Vice President Corporate Communications at du says: "It has been a year since du rolled out mobile services across the nation and we thank the UAE community for their wholehearted support that has made our first year of operations a very successful one."
"The number of entries received has been phenomenal and was clearly a huge hit with du users. Finally the wait is over and we are all looking forward to seeing who wins the du Ryder, the car that perfectly symbolizes convergence in communication" added Badri.
du is the official sponsor and telecom provider at the Global Village this year and offers a dedicated kiosk next to the Freej Pavilion - another partnership that du is proud of bringing to the UAE, providing visitors with a first-hand experience of du's products and services.
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du rocks Global Village on its first anniversary
- United Arab Emirates: Thursday, February 21 - 2008 at 11:49
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du will kick off its first anniversary celebrations at the Global Village on 25 February with an exciting line-up of entertainment.
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Posted by Lara Lynn Golden, News EditorThursday, February 21 - 2008 at 11:49 UAE local time (GMT+4)
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About du
du, the new telecommunications company in the UAE, launched mobile telecommunication services on 11 February 2007 across the UAE in addition to internet and pay TV services in some of the free zones of Dubai. Call Select, the first of du's nationwide Fixed line services for voice telephony, was launched in July 2007.
Among du's many firsts is its historic Number Booking Campaign for both individuals and business, Pay by the Second billing system, Mobile TV, Mobile Payments, first of its kind 'WoW' recharge card (which offers customers the choice between more credit and more time) and Self Care. du business offers include Closed Business User Group and preferred International Destinations.
du's retail network, currently numbering 16 du shops located in strategic locations across all emirates, was launched on 25 February 2007, supporting the delivery of du services to customers.
du is 40% owned by the UAE Federal Government, 20% by Mubadala Development Company, 20 percent by TECOM Investments and 20 percent by public shareholders. It is listed on the Dubai Financial Market (DFM) and trades under the name du.
du was recognised as the 'Best Brand' for its innovative branding and outstanding success at the Telecom World Awards Middle East 2007.
www.du.ae
For further information, please call:
Bina Mathews
PR Manager
du
Tel:+9714 3693828
Fax:+9714 3604440
du, the new telecommunications company in the UAE, launched mobile telecommunication services on 11 February 2007 across the UAE in addition to internet and pay TV services in some of the free zones of Dubai. Call Select, the first of du's nationwide Fixed line services for voice telephony, was launched in July 2007.
Among du's many firsts is its historic Number Booking Campaign for both individuals and business, Pay by the Second billing system, Mobile TV, Mobile Payments, first of its kind 'WoW' recharge card (which offers customers the choice between more credit and more time) and Self Care. du business offers include Closed Business User Group and preferred International Destinations.
du's retail network, currently numbering 16 du shops located in strategic locations across all emirates, was launched on 25 February 2007, supporting the delivery of du services to customers.
du is 40% owned by the UAE Federal Government, 20% by Mubadala Development Company, 20 percent by TECOM Investments and 20 percent by public shareholders. It is listed on the Dubai Financial Market (DFM) and trades under the name du.
du was recognised as the 'Best Brand' for its innovative branding and outstanding success at the Telecom World Awards Middle East 2007.
www.du.ae
For further information, please call:
Bina Mathews
PR Manager
du
Tel:+9714 3693828
Fax:+9714 3604440
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