Optimiza signs a strategic cooperation agreement with Bharti Telesoft

Notes and media contacts

Bharti Telesoft is a leading provider of content management services, mobile commerce applications, value-added services and business support services. It provides its solutions to telecommunications service providers in order to cover more than 100 networks and 350 million subscribers in 45 countries.

About Optimiza (Al-Faris National Company):

A publicly-listed IT company (ASE:CEBC) with a paid up capital of $35m, Optimiza has established a comprehensive Middle East network that ensures reliable business solutions and services with local support in the areas of management consulting, IT solutions and services, training and outsourcing.

With 26 years' experience and hundreds of projects delivered, Optimiza's intellectual capital spans diverse industries, enabling more than 400 professionals to integrate and deliver successful, innovative consulting and technology solutions, with a commitment to excellence and customer satisfaction.

Optimiza serves clients from the telecom, banking, insurance, manufacturing and distribution, healthcare and government sectors, through its network of offices in Saudi Arabia, Qatar, Kuwait, Jordan, Libya, the United Arab Emirates and Iraq and a region-wide reseller base.

Bharti Telesoft Overview:

Bharti Telesoft is a major provider of software products and solutions to mobile operators worldwide. Its portfolio of scalable and flexible applications enables carriers to unlock the revenue potential of their networks and covers key service and operational areas for operators today: Value Added Services and mEntertainment, mCommerce, and Business Support Systems. Bharti Telesoft has deployed over 400 product-based solutions for over 85 service providers in more than 45 countries worldwide, helping power services to over 350 million subscribers around the globe. Bharti Telesoft is owned by Bharti Enterprises, one of India's leading business groups with a market capitalization of US$45bn, Sequoia Capital, a leading Venture Capital business whose interests make up 10% of the NASDAQ's value and whose investments have included Apple, Oracle, Google, Yahoo and YouTube, and Cisco, the world's leading provider of network equipment and management for the Internet. For more information, please visit www.bhartitelesoft.com

For further information, please contact:

Shivang Mehta
Manager - Media Relations
Bharti Telesoft
+91 9871384780

Bidaya
Tel: +962 6 5692008/9
Fax: +962 6 5692007