Tuesday, October 14 - 2008

Infiniti EX35 joins elite safety ratings

Infiniti's new EX35 has been rated one of the safest vehicles on the road by a leading USA authority.

  • United Arab Emirates: Sunday, February 24 - 2008 at 14:13
  • PRESS RELEASE


Infiniti EX35.
Infiniti EX35.

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The Insurance Institute for Highway Safety's list has added the Infiniti EX to its 'top safety pick' list, because of 'superior overall crash protection' based on front, side and rear crash tests.

To qualify as a top pick, vehicles also must have electronic stability control. This is the first model from the automaker's luxury division to get the designation, making it the 16th mid-size SUV and 36th vehicle to earn the status.

Infiniti, the fastest growing luxury brand in the region, began US sales of the coupe-inspired EX35 last December directly after its reveal in the Middle East region during Dubai motor show. The new Infiniti EX35 is going to be available in Middle East show rooms by the end of March.

Abhijeet Pandit, Infiniti Brand Manager in the Middle East, described the Insurance Institute rating as independent endorsement for the quality and innovation of Infiniti's safety engineering.

'The EX35 is a prime example of the high priority that Infiniti places on road safety. The Insurance Institute's 'top safety pick' comprises a very elite group, which qualifies only after very stringent assessment,' added Pandit.

The EX35 marked the world production car debut of the advanced Around View Monitor (AVM) system, which uses four small cameras to give the driver a 'top-down view' of the outside of the vehicle while parking.

Standard safety features include the Infiniti Advanced Air Bag System (AABS) with dual stage supplemental front air bags, driver and front passenger side-impact supplemental air bags, and roof-mounted curtain side-impact and rollover supplemental air bags for front and rear seat outboard occupant head protection.




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Notes and media contacts

For more information you can visit the Infiniti Media Channel through www.infiniti-me.com or contact:

Hakam Kherallah
Senior Manager
Corporate Communications Department
Nissan Middle East FZE
Tel: +971 4 881 7500
Fax: +971 4 881 9747

Vivian Hawat
TBWA\RAAD Middle East
Tel: + 971 4 425 8800 ext. 8976
Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Sunday, February 24 - 2008 at 14:13 UAE local time (GMT+4)

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