'This annual trip helps us develop our strategic account relationships with our high value accounts, where our effort and focus is effectively used. The sales mission helps us to open new avenues and opportunities for each of the individual hotels, and for the regional sales office. As Hilton Family of Brands, we have very clear sales goals and strategies, and we firmly believe in fostering relationships in each country and region,'
said Raed Rabie, Regional Director of Sales, Hilton Egypt.
'All countries look to tourism to help generate earnings. The GCC commands the largest outbound and inbound travel market in the region, both in terms of volume and value, and we want to increase our market share. We are very keen to attract new tour operators and hopefully loyal guests to our properties,' added Rabie.
Hilton Hotels, the global hospitality company, is the leading hotel brand of choice in the world and also in the Middle East. The rankings, published in the 2007 survey report by the independent research company, Business Development Research Consultants (BDRC), saw Hilton regain its pole position by achieving the highest score among all hospitality brands.
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Posted by Anne-Birte Stensgaard, Senior News Editor


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