Jordan chosen for Domino's Pizza first ever sit in store in Amman and the Middle East
- Jordan: Wednesday, March 05 - 2008 at 10:32
- PRESS RELEASE
Domino's Pizza, Jordan's premier pizza maker announced the grand opening of its very first dine-in store in Amman and the Middle East. The new restaurant, located at the North Gate of the Jordan University, targets Jordan's university students and families.
The aim of this launch was to perceive how the public would react to this new outlet, and to measure the level of acceptance members of the Jordanian community show towards this new branch.
With the excellent results obtained, Domino's Pizza felt that it is now ready to announce the grand opening of the sit in store.
The Domino's Pizza franchise in Jordan is owned and operated by Al-Barakah for Fast Food and Commercial Agencies.
Bringing years of experience in the casual dining scene to Jordan, Al-Barakah is solidifying its commitment to providing new and exhilarating dining experiences for all pizza lovers across the Kingdom through Domino's Pizza new outlet.
Domino's Pizza new dine-in store hosts a comfortable seating area; big screen TVs, wireless internet WI-FI connectivity service, music, entertainment and an expanding array of tantalizing tastes offered straight from Domino's expanding selection specialty pizzas.
Prior to launching this new outlet, the management at Domino's Pizza conducted extensive market studies within the Jordanian market to determine the Jordanian community's dining habits, trends, needs, and demands.
The study showed that over 40% of their diversified customer base demanded a dine-in store that provided a friendly atmosphere for families. This substantiated Domino's Pizza to expand their pizza delivery model into dine-in dining.
"We're excited to open this new outlet through which we will be catering to the busy lives of Amman's families. We are committed to achieving this goal by offering them exceptional guest service and quality food served in a fun filled atmosphere," says Mr. Mohammad Doar. "We are strongly dedicated to establishing long-lasting relationships within the community and becoming part of the many great things that are happening in Amman. This new outlet is sure to respond to the varying dining and entertainment needs of Jordan's community members. Strategically located close to the Jordan University our new dine-in store is positioned to also attract youth and more specifically university students."
As part of its commitment to the local community, Domino's Pizza will also be training its team members to foster the latest trends in the fields of customer service and marketing, and it will be providing special discounts for Jordan's university students.
Domino's also offers schools across the kingdom the opportunity to benefit from its premium quality services.
Over the past 2 years Domino's Pizza has been offering schools the opportunity to allow their students to enjoy memorable birthday celebrations through its Birthday catering service.
Through this service, members of the Domino's Pizza team come into schools to offer birthday boys and birthday girls a taste of Domino's Pizza's signature dishes.
Domino's pizza also organizes field trips for students through which they grant them the opportunity to make their own Pizza. Domino's Pizza also offers to come into any school in the Kingdom to sell Pizza's during lunch breaks.
It is important to note that Domino's Pizza is an international pizza delivery corporation, founded in 1960.
It is recognized as the world leader in pizza delivery and its vision illustrates a company of exceptional people on a mission to be the best pizza delivery company in the world. As of 2007, Domino's Pizza has 8,000 corporate and franchised stores in more than 54 countries.
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