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ENOC and Bin Hindi Group join hands to provide vehicle service solutions in Bahrain

ENOC Lubricants announced the opening of its first SuperLube Stand Alone facility in Bahrain, further demonstrating the company's commitment to expanding its operations across the Middle East.

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  • L-R: His Excellency Dr. Sheikh Mohammed Bin Abdulla Al Khalifa, Mr. Abdula Ahmad Bin Hindi from Bin Hindi and Mr. Saeed Abdullah Khoory, ENOC Group Chief Executive.
    L-R: His Excellency Dr. Sheikh Mohammed Bin Abdulla Al Khalifa, Mr. Abdula Ahmad Bin Hindi from Bin Hindi and Mr. Saeed Abdullah Khoory, ENOC Group Chief Executive.
Opened in conjunction with the Bin Hindi Group, a well-established business group in Bahrain and ENOC's local distributor, the new facility, named ENAYA, is the first Stand Alone SuperLube service centre outside the UAE.

The professional vehicle service centre serves as a one-stop shop for motorists and provides complete consumer automotive solution which includes oil changing, car washing, light mechanical, electrical, car detailing, sale of parts and accessories, car rental, and other consumer services such as a barber shop and a high-end coffee shop.

The opening ceremony, held at Al Seef Area in the capital Manama, was attended by His Highness Sheikh Mohammad bin Abdulla Al Khalifa as well as by numerous representatives from local media.

Speaking at the occasion, Saeed Abdullah Khoory, ENOC Group Chief Executive said, "With the unveiling of this new facility, we are proud to spearhead an elevated standard in Bahrain's automotive service industry. Through ENAYA's wide range of services, we believe this new facility will rapidly transform the country's automotive sector and give added convenience to our valued customers."

"We are excited about this initiative. Over the years, the SuperLube service concept has developed the ENOC brand name into one associated with professional automotive services. Here in Bahrain, we shall also provide modern, high-tech and affordable quality automotive services to our customers in the minimum amount of time and with the assurance of quality," added Khoory.

"As the exclusive distributor in Bahrain, we are delighted to partner with ENOC for the introduction of ENAYA - the care professionals. We are sure that this is going to be an immensely successful venture and we look forward to furthering this concept in Bahrain in the near future," said Nawaf Bin Hindi, Deputy Chief Operating Officer of the Bin Hindi Group.

ENOC Lubricants is a market leader in the UAE lubricants industry with its products and services available in over 33 markets around the world. The company is presently focussing on marketing ENOC Lubricants as a high quality brand coupled with excellent backup services across all its markets.

"Having achieved significant success in Dubai, we are looking at repeating the formula in other markets. The Bahrain initiative is crucial to our efforts in expanding our operations and growing the business in the region", said Salah Galadari, Chief Operating Officer of ENOC International Sales and Lubricants.
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About ENOC

Established in 1993 as a wholly-owned company of the Government of Dubai, ENOC aims to promote the interests of its shareholders through the development of further downstream and upstream activities in the oil and gas sector and beyond and to encourage the economic diversification of Dubai and the rest of the UAE.

ENOC actively participates in an increasingly broad range of business ventures. Its joint ventures with major international companies allow partners to pool their technology, know-how and expertise along with their resources to further their commercial success.

Since its inception, ENOC has been guided by its philosophy of quality and professional management based on modern business concepts for commercial success and sustainable growth. Today it is poised to engineer a new and challenging period of growth and diversity.

ENOC's mission is to be the reliable Energy Partner of Choice in each sector in which it operates.


For further information, please contact:

Kim Pinto
ASDA'A Public Relations, Exclusive Affiliate of Edelman PR Worldwide in Middle East and North Africa
Dubai, UAE
Tel: +971-4-3344550
Fax: +971-4-3344556

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