Splash wins Retail ME 2007 Award for "Marketing Campaign of the Year"

The awards ceremony which took place at the Jumeirah Beach Hotel saw the Landmark Group pick up two other awards. Micky Jagtiani, Chairman of the Landmark Group won the Retail Personality of the Year and the Landmark Group won the award for Middle East Retailer of the Year.

The prestigious award was received by Splash's CEO Raza Beig who accepted the award along with the entire Splash management team who were present that evening. He said "Winning the award for the second consecutive year is an honor and a humbling experience for us. I would like to thank my entire team, our agencies, media partners and associates and of course our loyal customers who we believe contribute greatly to our every success. Marketing is a promise and at Splash our single-minded objective is to deliver that promise as best we can."

Attended by some of retail's most high profile delegates, the Retail ME Awards is instituted to recognize retail excellence in the Middle East. Judged by industry experts who are chosen for their business acumen, knowledge and experience of the global and Middle East retail markets, the Retail ME Awards is a successful event that pays tribute to firms that have outstanding achievements in their respective fields.

The Marketing Campaign of the Year award to Splash was in recognition of its 360 degree integrated campaign for its new store launch at Deira City Centre in September 2007. The campaign was a Pan-GCC effort and translated across all consumer touch points to create maximum impact.

Splash was also nominated as finalists in 3 other categories including Business Excellence, Store Design and Customer Service Initiative of the year 2007.

Splash is well known for previous industry accolades such as inclusion in 'Forbes Arabia Top 40 Arab Brands' list, Retail ME Awards 2005 for "Business Excellence", Runner-up at the Grazia Style Awards 2007 among others.