Alfardan Motorcycles named exclusive importer of triumph in Qatar

The Triumph Motor Company had its origins in 1885 when Siegfried Bettmann and Moritz Schulte from Germany founded Bettmann & Co and started selling Triumph bicycles, from premises in London and from 1889 started making their own machines in Coventry, England.

From bicycles, the company branched out in 1902 into making Triumph motorcycles and now boasts a range of exquisitely built products the likes of Street Triple, Daytona 675 SE, Daytona 675, Speed triple, Tiger and Sprint ST for urban Sports; Rocket III Touring, Rocket III Classic, Rocket III, America and Speedmaster for Cruisers; Scrambler, Bonneville & Bonneville Black, Bonneville T100 and Thruxton for modern classics.

Mr. Omar Alfardan, President of Alfardan Motorcycles said:

"As a premium provider of top luxury products in Qatar, we take pride in adding another distinguished brand to our diversified portfolio of the world's best. Triumph asserts our focus on raising the bar of the luxury industry in Qatar; its products, corporate values and philosophy perfectly mirror what Alfardan Motorcycles, and consequently, the Alfardan Group stand for".

Triumph's wide line of distinctive, award winning motorcycles are all beautifully crafted, engineered and designed to meet the individual tastes of select clients and motorcycles' most discerning and sophisticated connoisseurs. Triumph powers its motorcycles with engines having a torque laden with parallel twins and powerful triples.

Triumph's mighty urban Sports range has an indelible mark on the vintage racing arena. The 675cc and 1050cc triple engines that power Triumph's stunning sports bikes are renowned for their strength and flexibility from tickover to redline.

The range includes Streetfighters, Supersports, Adventure Sports and Sports Touring bikes, all with unique character, real world performance and a distinctive triple roar.

Triumph's Cruiser Range amalgamates premium performance with stylish looks to deliver a balance that revels in every sweeping curve.

Powered by torquey twin and triple engines, Triumph's cruise range feels and sounds like no other. These are individual motorcycles for riders with an individual spirit.

Triumph's cruisers are covered in chrome and infused with Triumph's original and authentic styling, customized with the best of Genuine Triumph Accessories.

Triumph's widely acclaimed Modern Classics Range reflects the original freedom and fun of motorcycles riding.

Beautifully engineered and meticulously detailed, these classic jewels are collector's items, powered by authentic air-cooled parallel twins with performance, handling, and brakes designed by the latest high-tech standards and qualifications.

Mr. Nick Bloor, Triumph export manager said: "When we think Triumph, we think elegance, style and full-throttle performance - characteristics that are worthy of the topmost motorcycles pedigrees in history. Since inception, our brand name has been synonymous with classic traditional designs, unparalleled quality and immense success; and it is exactly for these reasons that we awarded Alfardan Motorcycles the sole and exclusive dealership of Triumph in the ME owing to their unfaltering commitment to provide constant and innovative value to their customers."

A century's worth of unparalleled golden inventions and the flag-bearer of Siegfried Bettmann crowning classics, Triumph epitomize the concept of elegance, tradition and power in motorcycles' history.

Triumph Motorcycles' distinctive characters became design classics. The inspiration and engineering passion that birthed the iconic Triumph Bonneville of the sixties has today created bikes like the stunning Rocket III and the unmistakable Speed Triple.

Mr. Robert Zarzour, Director of Motorcycles and Lifestyles at Alfardan Motorcycles said: "We find ourselves, again, on the threshold of another successful milestone within our expansion plans and strategies for 2008. Since inception, we have set ourselves the task of adding further value to Alfardan Motorcycles' solid heritage; to that effect, we have looked for brand names that are iconic, unique and exceptional on all aspects; Triumph perfectly protrays that, bringing with it a range of outstanding products which is surely well-placed to spark huge local and regional interest."

Triumph's accessories get endurance tested in exactly the same way as the motorcycles they're designed for - the equivalent of 120,000 miles real world riding in two weeks on a specially built track.

Then they get hammered by Triumph test riders doing thousands more real life miles on fully kitted motorcycles, on road, on track, in all kinds of weather and at full speed.

Prior to sign off, accessories undergo further rigorous testing which includes humidity, salt spray, stability, durability, fit and function tests.

Triumph also offers lifestyle products and outfits for both men and women with styles and cuts that befit the most aspiring trendsetters.

At the heart of Triumph's philosophy is a firm commitment to developing truly unique motorcycles that are distinctive in looks, design and performance.

Triumph's aim is to craft motorcycles that deliver a great riding experience through the fusion of a well-balanced, easy to handle chassis and strong, flexible engines. The result is an inspiring range of motorcycles delivering intelligent, usable performance.

Triumph's latest 2008 product range is now available at Alfardan Motorcycles' showrooms.

Alfardan Motorcycles was established in November 2006 resulting in a stupendous growth rate in motorcycles' demand and founded, in record time, two state-of-the-art showrooms located on Suhaim Bin Hamad Street and in Madinat Khalifa featuring some of the world's most coveted motorcycle's brand names.