Launch of World Cup fashion at Wafi

The emphasis was on 'all the right looks for a photo finish' at Wafi for Dubai World Cup on March 29th.

The collections presented at the fashion shows premiered some of the world's most original, and influential fashion brands, many of which are exclusive to WAFI. The classic luxury of Gerard Darel and The Designer Club, to the unconventional and edgy creations of Bianca or the raw originality of Ginger & Lace, Tiger Lily and Desert Rose, to the glamour of Unrath & Strano and Escada

The fashion events in Wafi showcased the unique and eclectic brands available plus an extensive selection of accessories - luxury handbags and of course sensational hats.

Oasis Fashion is renowned for their hat designs as they have established a reputation for their original creations at Dubai's World Cup due to designing the hats for the winners of the many competitions.

The Designer Club also has a special display of millinery throughout the month of March from hat designer Shai Tabassi. Shai works from a studio in Melbourne and makes hats for private clients and elite boutiques. She has also assisted the head milliner of the prestigious Melbourne Theatre Company to make hats for stage productions

The make up and artists were provided by FACE Stockholm the Swedish cosmetics company that gives makeup and skin care true to the Swedish beauty ideal - natural, simple, gorgeous and fun. On this occasion the emphasis was on fun, as all the models presented a unique look to match the boldness of the collections.

"Fashion connoisseurs delight in the abundant choice of stunning and distinctive creations available at Wafi during March, which ensure our customers stand apart from the crowd at Dubai World Cup," explained Victoria Smith Marketing Director for Wafi.

"We are delighted to launch the Spring/Summer Collections from our retailers during this exceptional season for fashion, as all eyes are firmly fixed on Dubai as one of the global hotspots for glamour and sophistication this month, and Wafi helps them to find unique pieces to wear, with sensational hats".