Acer drives growth of Qatari IT market

In a partner meet held today, Acer executives highlighted the crucial role its channel partner's play in making Acer's empowering technology and products available to valued customers across the emirate. Acer is a major player for notebooks and desktops across the region.

"The IT sector in Qatar is growing at a tremendous rate, and Acer is keen to help fuel that growth," said Krishna Murthy, Deputy Managing Director Acer Middle East and Africa. "Acer understands that in order to meet the demands of this growing market, the channel partners need to be empowered, facilitating their growth is instrumental for our continued success."

"Acer's dynamic channel business model encourages partners to be pro-active and, with their valued help, we aim to capture a significant proportion of this growing IT market,"

added Murthy.

At the meet, senior Acer executives updated channel partners. New products and Acer's 2008 strategy were key subjects.

"The channel has to play a key and pro-active role if we are to meet the constant demands of the country's IT industry, " said Satya Rangadham, Retail Sales Manager (UAE/OGCC) "We are committed to supporting our channel, our business model has proven very successful for us, and we will keep our partners informed and help them to grow."

Acer's channel partners applauded the new reward schemes and annual loyalty programme that were introduced for 2008.

Acer executives were on hand to answer and explain Acer's strategy and product line up, on a one-on-one basis.