Rubber World Industries expects to double revenues to Dhs60m in 2008

The manufacturer's phenomenal performance in the previous year was triggered by a dominating presence in the region as it bolstered its share of the Middle East market to 80%. Rubber World Industries has committed to intensify its production of a wide range of rubber-based products such as Gulf-O-Flex rubber insulation pipes, sheets, glue and tape rolls that meet almost 75% of the requirements of local and regional markets.

"We have been exploring foreign markets because of the increased demand for our products, which has been triggered by heightened construction activities worldwide, particularly in the Middle East. Rubber World Industries has an edge over other regional competitors as it has installed 14 production lines to manufacture a wide range of rubber insulation products of around 300 different sizes,"

said Abu Baker Shaikhani, Managing Director, Rubber World Industries, and Chairman of the Memon Group.

Rubber World Industries has been consistently recognized for its high-quality products, including the Best Exporter Award in Ajman, which it has won for the past few years. Rubber World Industries has stayed ahead of competing products from China and Germany mainly because of its excellent quality standards, affordable prices, local know-how, customised products made to suit local environmental conditions, and high performance compared to other insulation systems. Moreover, there are only few rubber insulation plants worldwide and Rubber World Industries' UAE plant is among the few that serves domestic demands and also exports to other countries.

"Quality of our products is of utmost importance to us and we do not compromise on this despite pressure from rising costs which is in line with international market trends. Rubber insulation is a petrochemical product and prices remain high because of a bullish oil market this year, but our customers are aware of the situation and fully understand the changes in prices," concluded Shaikhani.

Rubber World Industries provides in-house work for engineering, design, production and testing for HVAC industries. The company also guarantees all its products are 100% tested for sore hardness, thermal stability, absorption, permeability, flammability and other important issues, assuring excellent market-grade performance. Gulf-O-flex is ASTM certified and has also received the ISO-9002 Certification from BSI (British Standard Institute) which proves the company's commitment towards excellent international quality.

Rubber World Industries is renowned for being the leading manufacturer of closed-cell Elastomeric Rubber Insulation in the Gulf and the South East Asian region. Its modern plants are located at the Ajman Industrial Area in the UAE, where Gulf-O-Flex products are being manufactured. It is one of the only manufacturing facilities of its kind present in the GCC, which has been producing a versatile range of rubber insulation products since 1993 to meet requirements in oil and gas fields, construction, shipping and automobile industries. The company has also delivered its high quality products for leading property developers in the UAE, such as Emaar and Nakheel; and exported rubber insulation systems to more than 90 countries, including the US, Germany, Russia, Canada and Singapore.