Be part of Giordano's 'World Without Strangers' membership Program!

Giordano already had a soft launch of the WWS program in the UAE on June 2007 and to date they have more than 30, 000 members.

"With the WWS membership, we want to thank and reward our many loyal customers for their commitment and trust in Giordano through introducing a long-term program as well as interact with them in order to understand their needs and serve them best" commented Ishwar Chugani, Executive Director for Giordano, Middle East and Africa,

The WWS membership can be used globally and holds many benefits. Members of this program will be initially entitled to special pricing on merchandise, in most Giordano stores globally; in addition to this they will earn points on each purchase.

When a member's cumulative purchase reaches Dhs500, they are automatically upgraded to receive additional privileges on existing benefits.

Customers can be part of this innovative program simply by making a minimum purchase of Dhs300 from any of Giordano stores.


For special occasions such as birthdays, all members of the WWS will be entitled to 20% discount on all purchases throughout the month.

"Giordano Middle East will be celebrating its 15th anniversary this year and we are looking forward to officially launching the WWS program and offer our customers a unique opportunity to be part of Giordano's "World Without Strangers"" concluded Ishwar.