LG Electronics inaugurates new showroom in Aqaba

The showroom, which is to feature the latest products from LGE’s Digital Appliance and Digital Display divisions, is positioned to cater to Aqaba’s residence’s increasing demands for technologically advanced products.

The new showroom was officially inaugurated via a celebratory event held on the evening of March 25th 2008.

The event was held under the patronage of the President of the Aqaba Special Economic Zone Authority (ASEZA) H.E. Mr. Hosni Abu Ghaida and was attended by members of LGE’s Management team including General Manager of LGE’s Washing Machine Line in the Middle East and South Africa, Mr. Kae Bong Sung, Chairman of the Middle East Complex (MEC), an agent for LGE products in Jordan, Mr. Osama Al Khalili , MEC’s Assistant Director for Marketing Mr. Ghazi Farouq and others.

At the welcoming note he gave during the inauguration Mr. Kye Bong Sung said,

“We at LGE are proud to witness the official inauguration of this new showroom here in Aqaba. With the real-estate boom that Jordan is currently witnessing, this outlet has been strategically positioned to provide this portal city’s many upcoming real-estate development projects with the electrical appliances and technological innovations needed. I am proud to see the high level of development that LGE’s operations are witnessing in Jordan and I am confident that this new showroom will successfully adhere to the varied demands of Aqaba’s citizens”.

“Throughout our partnership with LGE we had worked diligently to understand the varying needs of the members of this community. The powerful edge to our partnership with LGE is further enhanced by the ability to combine cost effectiveness and convenience in all the products. We are proud to witness the launch of this new showroom, a showroom we believe will serve the different sectors of the Aqaba community, whether they are consumers seeking to update their homes or investors wishing to provide that added quality of life to their development projects. We will continuously work to further increase the growth of LGE’s market share, and we are proud of what our fruitful partnership with LGE has achieved so far”, explained Mr. Al Khalili.

Mr. Kevin Cha, General Manager of the LGE Amman Branch added,” The city of Aqaba has witnessed a high level of development within its real-estate sector. The real-estate developments constructed throughout the portal city all enjoy elevated levels of design combined with high standard of luxury. This emerging market trend has encouraged us at LGE to launch our new showroom there. This showroom will serve to provide for these developments with an array of electrical appliances and consumer electronics all created to adhere to the demands of modern living. The products we are offering combine the attributes of elegance, technological advancement and convenience in one. We therefore invite all the citizens of Aqaba to visit our showroom and to view our latest product offerings.

The official inauguration ceremony was then followed by a dinner hosted by LGE at the Cote D’or located at the Intercontinental Aqaba Hotel.

During the dinner’s proceedings attending guests got to converse with LGE’s management team and to learn more about the firm and its innovative products.