Rather than relying on global websites to source out information on skin and hair care or read up on issues related to childcare, Arab women can now get this information, with content directly relevant to them and their culture, in both Arabic and English.
"MSNArabia strives to offer its users useful and relevant content that speaks to them in their language and understands their needs", said Mohamed Sultan, LINKonLINE CEO.
As women increasingly become career-oriented in the Middle East and face a daily juggling act of work and family, and with the widespread use of computers and the Internet, an online source of information on areas of female interest in the Arabic language becomes an ideal easy and relevant solution.
MSNArabia's Beauty segment was developed in partnership with brands such as Pantene, Pert, Herbal Essences, Head and Shoulders, Koleston, and Viva.
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MSN Arabia Portal launches beauty segment
- Egypt: Monday, March 10 - 2008 at 12:49
- PRESS RELEASE
MSN Arabia, the popular Middle East portal has launched a new beauty segment on its site specifically tailored to Arab women's interests and needs, offering a quick and easy source of localized content.
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About LINKonLINEFounded in 2002 as a subsidiary of LINKdotNET, LINKonLINE owns, manages and develops a wide range of portals serving customer needs in various sectors.
Since its inception, LINKonLINE has been the leader in providing online services and content in Egypt, Middle East and North Africa, and has paved the way for revolutionary new features that enable personalisation and encourage user interaction and contribution.
LINKonLINE received region-wide recognition in 2007 with awards in the entertainment, services, news and media sectors from renowned entities such as ITIDA and the PAN ARAB WEB AWARDS.
For more information, please contact:
Basma Alwesh at Tel: 97150 650 0743
David Baker at Tel: 97150 650 3459
Randa Mazzawi at Tel: 9714 3403005
Nathalie Atalla at Tel: +20 127496616
Posted by Medilyn Manibo, Assistant News EditorMonday, March 10 - 2008 at 12:49 UAE local time (GMT+4)
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