As part of the Dubai Lynx International Advertising Festival, competing art director and copywriter teams from across the MENA region had 24 hours to deliver a print ad. Arab Business Machine Ltd. (ABM), Apple's Independent Marketing Company (IMC) for the Middle East supported this initiative by supplying iMacs for the duration of the competition.
UAE-based team, Abdul Shafeeq and Swapna Varma from MediaOne Dubai walked away with a Gold award for their print ad for Al Noor Training Centre for Children with Special Needs.
Apple's IMC Middle East's involvement in this event forms part of their continuous commitment to the creative industry and further positions the Mac as the best platform for creative professionals.
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Budding designer put finger to 'mighty mouse' for creative contest
- United Arab Emirates: Monday, April 07 - 2008 at 08:25
- PRESS RELEASE
Budding designers put their talent to the test last week supported by Apple's IMC Middle East, at the first Young Creative Competition at Dubai Lynx 2008.
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About Arab Business Machine LimitedEstablished in 1986 and based in Dubai, Arab Business Machine Ltd (ABM) is Apple's Independent Marketing Company (IMC) for the Middle East region. ABM also provide consulting services for pre and post-sale technical marketing support, new product support, resellers and customer education and marketing support.
ABM was trophy awarded in 1989 as the fastest growing IMC of Apple Africa, Mediterranean and the Middle East department (AMME).
ABM sells through its network of Apple Authorized Premium Resellers, Apple Authorized Resellers and Apple Authorized Retailers in the following countries: Lebanon, Egypt, United Arab Emirates, Bahrain, Oman, Qatar, Kuwait, Jordan, Yemen & the Kingdom of Saudi Arabia. The company is a member of the multinational MDS Holding Group (www.mdsholdings.org).
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Buchanan Middle East
Mob: +971 50 881 9313
Fax: +971 4 369 8556
Posted by Anne-Birte Stensgaard, Senior News EditorMonday, April 07 - 2008 at 08:25 UAE local time (GMT+4)
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