Damas joins new league of UAE Superbrands
- United Arab Emirates: Thursday, April 10 - 2008 at 11:04
- PRESS RELEASE
Damas, the leading international jewellery retailer in the Middle East, was given the brand excellence award for the period 2007-2008 during a ceremony held at Intercontinental Hotel by Superbrands.
The award was conferred to Tamjid Abdullah, Deputy Managing Director of Damas, by Mike English, Director of Superbrands Middle East. Recognised globally as the 'Oscars of Branding', the event was attended by Sheikha Lubna Al Qasimi, Minister of Economy and Planning; Colm McLoughlin, Managing Director, Dubai Duty Free; Kim Redman, Regional Director, Middle East Council of Shopping Centres; Mishal Kanoo, Deputy Chairman, The Kanoo Group; Laila Suhail, Chief Marketing Officer, Dubai Shopping Festival; as well as the country's most prominent senior business, marketing and branding executives.
Tamjid Abdullah remarked: "It gives us great pleasure to receive this award which is a clear indication of customer confidence in Damas. It is very satisfying to know that an international and independent agency has shown its appreciation for the difference we have made in the retail business in the region."
Superbrands is acclaimed worldwide for being an independent arbiter of branding excellence which pays tribute to exceptional brands and promotes discipline of branding in the region. Participation in the Superbrands book is by invitation only and acknowledges the intrinsic strength of the organisation and its brand value.
Speaking at the event, Mike English, Director, Superbrands Middle East, said: "We congratulate Damas for being part of this power list. This tribute event is a true celebration of many of the country's highest profile brands. To win this accolade is a powerful endorsement and evidence for existing customers, potential customers, the media, suppliers, investors and employees of each brand's exceptional status."
Damas has always set the development pace of the local retail industry with diversified product offerings over the years. Widely recognised as the leading jewellery retailer in the region, Damas is in persistent pursuit of excellence by introducing innovative products and best services to the highest customer satisfaction. A forward looking company, Damas aims to provide its customers world class products and services.
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The journey of Damas began in 1907, and today it has grown from a UAE based company into a global fashion and jewellery network spanning UK, Italy, Libya, Turkey, Egypt, Sudan, Jordan, Maldives, India, Lebanon, and throughout the GCC countries with about 400 sales points worldwide.
Damas houses internationally acclaimed jewellery and watch brands such as Tiffany & Co., Mikimoto, Daniel K, Gucci, Faberge, Carrera y Carrera, Paspaley, Pasquale Bruni, Roberto Coin, Fope, Chronoswiss, Parmigiani, Perrelet, Quinting, Montega, Frederique Constant, among many others.
The innovative in-house collections include the majestic Bridal jewellery, exclusive jewellery brands such as Boudoor, Hayati, Riwaya, Jawaher, Farasha, Fairouz, Harmony, Farfasha, Al Manthura; watch brands Varotti and Aquamarin; and a wide range of other classic and contemporary jewellery and watch collections.
Quality consciousness, inspirational leadership and international reputation have led Damas to win prestigious awards including the exclusive De Beers Award 2000, 2004 and 2007 for jewellery design.
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