Four Seasons Golf Club attracts individual and incentive travellers with its unique TaylorMade performance lab

Ideally suited for both corporate incentive and individual travellers, this top notch facility can motivate teams and solo golfers with its exceptional equipment, in-depth performance analysis capability and internationally trained golfing professionals.

Featuring the MATT swing analysis and club fitting system, the TaylorMade Performance Lab monitors players to improve their swing and play their game using the most accurately fitted clubs in the world.

"Four Seasons Golf Club Dubai Festival City is proud to offer such a remarkable golf coaching tool through the TaylorMade Performance Lab. An exceptional facility where golfers from around the region can be guided - by our world-class golf professionals - toward bettering their swing. The Lab also encourages extensive club-fit sessions which provides the golfer with their own personalised set of TaylorMade golf clubs".

Bahram Sepahi, Regional Vice President and General Manager Four Seasons Dubai said.

Previously available only to PGA tour professionals, the system uses the same revolutionary advancements in motion capture technology that can be seen in films such as Lord of the Rings, Polar Express, King Kong and Batman.

During the monitoring process, reflective markers are placed on strategic points of the player's body as well as on the shaft and head of the fitting club.

Nine separate high-speed synchronised cameras capture the motion of the reflectors and instantaneously produce a three dimensional image.

MATT examines closely such details as club head path, swing planes, shaft line and launch angle.

The resulting data is used to fit players' clubs according to swing characteristics with far greater efficiency than any other system on the market.

Other advanced tools and amenities at the Club include the Science and Motion (SAM) Putt Lab, which aims to improve putting skills using ultrasound sensory technology and specific mathematical algorithms; two swing studios; a floodlit driving range; chipping
area and practice putting green. Additionally, coaching sessions in the TaylorMade Performance Lab and SAM Putt Lab are available to all levels of golfer.

Four Seasons golf academy also offers a range of corporate and social clinics, as well as individual and packaged lessons. The academy's approach is to foster a solid grounding in all the basics, coupled with a good mental attitude to developing its players' game.

The knowledge of Four Seasons PGA coaching professionals is supported by extensive practice and instruction facilities where the common goal is to increase confidence, progress skills and motivate individuals and groups to improve their overall performance - both on the green and elsewhere.