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Commenting on the expansion, Mr. JP Nambiar, General Manager, Retail, Jumbo Electronics, said:
"The four new stores demonstrates Jumbo's commitment to expanding its footprint within UAE, our main market in this region. As part of our growth strategy, we plan to open additional showrooms in Dubai, as well as increase our presence elsewhere in the region. The fact that key malls were selected as the location for our new stores is in line with our strategy to identify locations that are renowned for their world-class services and facilities, as well as being popular with residents and visitors."
The opening of Jumbo stores at major malls have paid rich dividends, leading to increased footfall and sales at all its mall showrooms. Recently, Jumbo won the Best Anchor Store award at The Mall of the Emirates Retailer Awards for 2008. Jumbo Electronics has been a consistent winner in the Retailer Awards of the Mall of the Emirates. Last year they were recognized as the Best Entertainment and Leisure Store The Jumbo store in the Mall of the Emirates is the largest Jumbo store in the UAE, occupying an area of over 27,000 sq ft.
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Posted by Anne-Birte Stensgaard, Senior News Editor
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