DSS 2008 preparations in full speed

With high officials representing 19 different Government Departments attending the meeting, Mr. Ibrahim Saleh, DSF Office General Coordinator, presided the meeting opening with a general recap on the resounding success of DSS 2007 that witnessed a 25% increase in expenditure to reach Dhs3.21bn, and a 12% increase in visitors crossing the 2 million visitor mark.

Mr. Saleh also welcomed Dubai Culture and Arts Authority (DCAA) as a new member of the DSS committee stressing on the added value and potential momentum that the newly established government dept will add to the summer event.

The meeting that was held in Jumairah Emirates Towers highlighted the importance of inserting new and innovative changes to the event to be able to comply with the demands of the fast paced development of Dubai. Several new ideas were put for discussion and possible implementation.

During the meeting, OC members expressed their high contentment with the results achieved in the last edition of DSS, and pledged to continue the streak of achievements through enhancing the communication and cooperation with all parties involved.

"DNRA will commit itself to provide around the clock speedy visit permissions issuance all through DSS 2008" said Major Mohammed Ahmad Al Hamadi, head of Visa permits dept at the Dubai Naturalisation Residency Administration, "we will also be strongly involved in providing new and innovative ideas for DSS in general".

Masoud Mohd Saleh Events and communication manager at Dubai Airport stated that all preparations are going on schedule to receive DSS 2008 visitors in the most welcoming way, "we realize that we are the first point of contact with the visitors, hence we always strive to put extra efforts in making a great first impression," he said.