Trane appoints new distributor in Egypt

Under the agreement, ATOM will distribute Trane residential products in the Egypt market through a dedicated and professional dealer network.

ATOM is a part of the Brother Cond group that had been one of Trane's leading dealers over the last ten years. Some of the residential products that ATOM will be responsible for include Trane's new 4th Generation Hi-wall Mini-split and its excellent window air conditioner.

In addition, Atom will also have full access to Trane's ducted or 'concealed Mini-split'. To ensure first class on-going support to its customers and dealers ATOM will also ensure adequate parts stock for the decorative residential range. "ATOM is committed to growing its air-conditioning business across the country", said Ashraf Esmat Chairman ATOM Group. "With our strong distribution capacity, customer focus and the Trane brand we are confident of creating many more satisfied customers."

"Both Trane and ATOM are customer-driven companies and are aligned with their focus on delivering quality products and services. This partnership will enable us to provide the highest level of service to customers in the market," said Didier Hardouin, General Manager, and Trane MAIR.