Boots launches internationally acclaimed Protect & Perfect anti-ageing skin care range in Dubai

The research team at the UK's number one pharmacy-led health and beauty store have recently launched a complete Protect & Perfect range of products, which includes a day cream, night cream and an eye cream to complement the serum and to be used as part of a daily beauty regime.

The new anti-ageing skin care range contains even more active ingredients to work together to firm lines and wrinkles, thus ensuring skin looks younger and feels smoother.

Formulated using an optimum blend of next-generation antioxidants, the products protect the skin from damaging exposure to free radicals, such as the sun's rays, pollution and cigarette smoke.

Explaining in detail how the products work on the skin, Stewart Long, the man behind the much-awaited range and Boots Skincare Scientific Advisor said: "Because skin regenerates and repairs itself over time, we've added ingredients that work, no matter which phase the skin is in. Each product contains our Protect & Perfect firming complex, with lipo-peptides and white lupin extract, to help improve the appearance of the skin after UV damage to collagen and elastin".

"By using our Protect & Protect Beauty Serum alongside other moisturising products from the range, users are guaranteed truly amazing results. Our test results have indicated that using the serum, the day cream, night cream and the eye cream together immediately makes skin softer and smoother".

It is easy to see why everyone loves the Protect & Perfect Beauty Serum. In just four weeks, it refines texture, reduces the appearance of pores and smoothes fine lines and wrinkles.

This powerful serum not only feels amazing, but the antioxidants and pro-retinol complexes soften and refine the skin day by day.

Scientifically proven to work, the day cream comprises even more active ingredients plus SPF15, which works in tandem with the serum to prolong moisturisation, protection from elements, resulting in even softer skin.

Used alone, in just one month, the day cream makes skin feel firmer, while smoothing away fine dehydration lines. In combination with the serum, users will see even faster results.

A good night cream refreshes and regenerates skin overnight, so the user wakes up with skin in the best possible condition. And that is exactly what Protect & Perfect night cream does.

The rich, nourishing formula contains patent-pending next generation antioxidant complex to restore and replenish skin in the morning. Used alongside the serum, the night cream makes skin softer, more luminous and healthier looking.

And for tired eyes, Protect & Perfect Eye Cream smoothens and brightens to stop dark shadows making the skin around the eyes fresher and more radiant.

Specially created for the delicate area around the eyes, this cream's hypo-allergenic with a mixture of protecting and renewing ingredients reveals brighter eyes in no time.

Commenting on the launch of the new product, Richard Morgan, President, Boots, MH Alshaya Co said: "We are immensely proud of this new range that has gained significant popularity in the UK. We are sure that the products are going to be very well received in the region as it provides powerful results resulting in soft and gorgeous skin".

The entire range of Protect & Perfect skincare products are available in Boots stores across Dubai.