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HUMMER H3 bags Saudi Auto's Editor's Choice Award

The HUMMER H3 has been given the prestigious Saudi Auto Editor's Choice Award after a head-to-head comparison with the Toyota FJ Cruiser at the Bahrain International Circuit.



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HUMMER H3.
HUMMER H3.


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The H3's iconic HUMMER style and unparalleled off-road capability have earned it a prominent position in the growing HUMMER legacy. The experts at Saudi Auto, one of the premier automotive magazines in the region, acknowledged this fact and praised the HUMMER H3 for its superior attributes and qualities.

The HUMMER H3 triumphed over the Toyota FJ Cruiser for a number of reasons. It can cross more rugged areas than its competitor thanks to its higher ground clearance, which allows it to cross larger obstacles without the underbody touching the ground, and its superior approach and departure angles.

The H3 also offers numerous features that can not be found in its competitor, such as an easy-to-use electronic permanent four-wheel drive system, automatically adjusted front seats and a navigation system. In addition, Saudi Auto also commended the elegant, modern design of the H3's cabin, its more powerful and fuel efficient engine, high levels of safety and the easy access to the rear seats.

Both vehicles were test driven on a track specially designed for four wheel drive vehicles at the Bahrain International Circuit, in order to subject them to same tests and evaluate the capabilities of each vehicle.

'We felt that the HUMMER H3 was particularly deserving of the Saudi Auto Editor's Choice award for a number of reasons. It possesses a greater ability to cross rough terrain than its competitor, helped by its higher ground clearance and better approach and departure angles; it looks great, inside and outside; and it offers much equipment that is not available in its competitor,'



said Bakur Azher, Publisher and Editor in Chief, Saudi Auto.

'HUMMER is truly honoured to receive this coveted award from one of the region's leading automotive authorities,' said Ahmed Soudodi, HUMMER Marketing Manager in the Middle East. 'The H3 being named Editor's Choice by Saudi Auto is a very powerful statement to consumers everywhere about HUMMER's product capability.'

2008 HUMMER H3

The HUMMER H3 packs uncompromising HUMMER style and capability into its midsize dimensions. Compared to the H2, the H3 is 429mm shorter in length, 152mm shorter in height and 165mm narrower. Roughly the same length as a midsize family sedan, H3 comfortably navigates city traffic and delivers HUMMER's trademark crawling and climbing capability.

The HUMMER H3 carries over the Vortec 3.7-litre powerplant. This 3.7-litre inline five-cylinder unit offers an excellent combination of power and efficiency, delivering 255 horsepower at 5600 rpm and 367 Nm of torque at 4800 rpm.

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Notes and media contacts

A full report on the Award, and the H3 versus FJ Cruiser twin test, can be found in the current issue of Saudi Auto magazine.

For more information:
Saada Hammad
Communications and Public Relations Manager
General Motors Middle East
Tel (+9714) 3143350

About HUMMER

HUMMER is the youngest brand in General Motors' portfolio, and is the fruit of an agreement between the world's largest automaker and AM General in December 1999. The iconic HUMVEE is the original HUMMER, the cornerstone of the brand. Its core values are still largely maintained in current HUMMER line-up, the most capable line-up of off-road vehicles that don't compromise on luxury.

In the Middle East, HUMMER's line-up consists of the H2 which reflected an evolution of the brand making HUMMER more accessible to a wider civilian audience upon its launch in 2003; the midsize H3 that widened the brand's appeal to a an even broader range of owners.

Three years after its reveal as a concept car at the 2004 Greater Los Angeles Auto Show, the production-ready 2009 HUMMER H3T is set to bring its unmistakable style and unmatched capability to the truck market. The H3T is based on the architecture of the popular H3, but features a five-passenger crew cab and a separate 1.5 meter bed. It also is infused with the attributes expected of a HUMMER, including exceptional off-road capability and a premium interior that is as functional as it is comfortable.

At the 2008 North American International Autoshow, HUMMER revealed the HX concept; its vision of an agile, trail-ready, open-air vehicle that fits the lifestyles of everyone who needs or wants to drive off road, in style.

About GM

General Motors Corp. (NYSE: GM), the world's largest automaker, has been the annual global industry sales leader for 77 years. Founded in 1908, GM today employs about 266,000 people around the world. With global headquarters in Detroit, GM manufactures its cars and trucks in 35 countries. In 2007, nearly 9.37 million GM cars and trucks were sold globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, HUMMER, Opel, Pontiac, Saab, Saturn, Vauxhall, and Wuling. GM's OnStar subsidiary is the industry leader in vehicle safety, security and information services.

In the Middle East since the 1920s, GM's vehicle brands sold in the region are Cadillac, Chevrolet, GMC, HUMMER and Saab supported by a unique set of customer-focused services. GM parts and accessories are sold under the GM Parts and ACDelco brands. The regional office in Dubai covers the company's operations in Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, UAE and Yemen. In 2007, GM sold 135,894 vehicles in the Middle East.

More information on GM and its products can be found on the company's consumer websites www.gm.com and www.gmarabia.com.

On 16th September 2008, General Motors will celebrate its 100th birthday. A series of activities and initiatives will take place during the year, under the banner of GMnext, to showcase the company's accomplishments and vision for the future. For more details on GM's centennial, log on to www.gmnext.com
Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Thursday, April 24 - 2008 at 14:26 UAE local time (GMT+4)

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