i2 participates in Gitex for the third year

The 5 day event took place at the Riyadh Exhibition Centre, Saudi Arabia form April 20-24.

Commenting on the importance of joining this event Abdulrahman AlFeez, i2 Managing Director Saudi Arabia stated, 'i2 was founded in Saudi Arabia and the Kingdom is an integral region for i2. We started in this rich country and we aim to maintain our position as leaders in the mobile industry through exposure at important IT events. Gitex has always been a fundamental step in our strategic planning especially that it is a meeting place for the world's top information technology market investors and focused IT/Telecommunication consumers.'

i2 has a presence in 22 markets across the Middle East and Africa. Over the past year i2 products and services reached customers through over 340 retail stores, with more than 50 stores in KSA. Gitex was the perfect hub to carry out business with key decision makers and innovators from this region and the world, which is valuable for i2; bearing in mind it is the leading distributor for Nokia in the region.

'i2 has used the opportunity to show case it's unique products such as i2 Magazine and i2 Club and to announce plans to expand it's unique retail concepts of i2 Digital and i2 Café in Saudi Arabia' commented Faisal Aladhadh, Marketing Director i2 Saudi.

'Gitex was an opportunity for us to showcase our cutting-edge products and services and examine our growth strategies to maximize and sustain our position. With this reason in mind, Gitex was the perfect platform for us and for all the major industry players to gather to discuss new concepts, network and debate on the issues facing the industry. What also makes this event exciting for i2 is that it coincides with i2's 15th anniversary marking a continuous success as the leading mobile providers in the region,' concluded AlFeez.