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Sunday, November 22 - 2009

Budget highlights its impressive growth in the Middle East at Arabian Travel Market 2008

  • United Arab Emirates: Sunday, May 04 - 2008 at 12:09
  • PRESS RELEASE

Budget Rent-a-Car, one of the Middle East's largest car rental operators, is returning to Arabian Travel Market with plenty to shout about following a record year in 2007.

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In the past three years Budget has achieved growth of between 40 and 50% across the Middle East which is far in excess of the market and has strengthened the company's already market-leading position.

This growth has also seen Budget opening new headquarters in Bahrain, Qatar and Oman in 2008.

Budget also increased its focus on the regional corporate market, resulting in new exciting partnerships with companies including Etihad. These add to Budget's existing partnerships with Emirates Airline, Oman Air, Saudi Arabian Airlines, Qatar Airways and Visa.

Currently, Budget Rent-a-Car operates in 125 locations in the Middle East in Bahrain, Egypt, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, UAE, Yemen and will be using this year's Arabian Travel Market to highlight its expanding network within these countries.

The event also offers Budget the opportunity to showcase its international products, quality of service and excellent value for money.

Dedicated members of the Budget team will be present at the company's stand (Hall 1, Stand CR248) to guide visitors through a range of products including 1-2-3, Fastbreak, International Partnerships and Go Budget Middle East - a leisure rate programme exclusive to the Middle East.

Budget is also offering visitors the chance to enter a free prize draw, where one lucky winner will drive away with a brand new Chevrolet Spark. Prize forms will be available on the Budget stand and the winner will be drawn by an independent adjudicator.

Jill Grinsted, Director of Sales and Marketing, Budget Rent-a-Car said:

"The Middle East's economic growth and increasing tourism in recent years has had a flow-on effect for Budget Rent-a-Car, and our latest results show 2007 was a record year for our Middle Eastern operations."


"For 2008 our plan is to increase focus on the regional corporate market where we have already experienced considerable success this year signing partnerships with key airlines including Etihad."

"Arabian Travel Market therefore provides us with an excellent networking opportunity and chance to further build on our strong operation in the region. It is important for us to maintain and enhance current and future relationships with our Middle Eastern partners and customers."

Budget is one of the top three global car and van rental systems, and operates in over 3,400 locations, within 128 countries worldwide, including over 800 airports.
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Notes and media contacts

Reservations can be made online at Budget's award winning website - www.budget-middle-east.com or www.budget-international.com.

For more information and images contact:
Claire Freeman or Kelly Johnston
in the Budget Rent-a-Car Press Office at Bell Pottinger
Telephone: 00 44 20 7861 2447 / 2446

Or

Kelly Smith
MCS/Action
Mobile: 050 498 3085

Budget Product Information

1-2-3 from Budget Rent-a-Car
Rewards agents for booking with Budget instantly and helps them maximise opportunities to cross-sell to clients. 1-2-3 offers travel agents competitive commission rates on all rentals made via its new dedicated agent website - www.budget-middle-east.com/go123 or www.budget-international.com/go123.

Budget Fastbreak
Budget Fastbreak is a priority service for frequent renters that entitles customers to fast-track at the rental desk, which means less queuing and no lengthy paperwork to complete. This service is ideal for the international corporate customer, by taking the hassle out of business travel. Customers who have rented from Budget at least three times can enrol onto the Fastbreak service by completing an online application form at www.budget-middle-east.com or www.budget-international.com.

Budget International Partnerships
Budget Rent-a-Car has joined forces with some of the world most prestigious International Airlines: Qatar, Emirates Airlines, Etihad, SAA, Saudi Arabian Airlines and Oman Air to offer customers an exciting range of offers and incentives.

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