Bookings have increased by 100% over the last 4 months, with more than 500,000 bookings being made through the Sama website. This announcement came at the start of the Arabian Travel Market 2008 in Dubai, which begins from 6-9 May 2008.
On this occasion, Mr. Andrew Cowen, Sama CEO said: "We are pleased to announce today that Sama Airlines exceeded one million passenger bookings on the 12th of April, which is a new record for Sama. 2008 has seen a strong start for Sama, we were able to increase our destinations to 13 domestic and 9 international destinations, connected with more than 20 routes with Riyadh, Dammam, and Jeddah. To double our number of passengers in 4 months from Dec 2007 to Apr 2008, compared with 500,000 within 8 months is a major achievement. The total bookings made through the website have exceeded 500,000 reservations, which makes Sama one of the leading e-commerce companies in Saudi Arabia."
Sama launched a special marketing competition to encourage passengers to be "the One Millionth Passenger") with the winner earning for his/her family, free travel for one year to any Sama destination. The winner will be announced at the Sama stand at the Arabian Travel Market.
"Launching new international destinations with continuous marketing promotions, and our ongoing efforts to improve operational performance, has enabled Sama to double the number of passengers. We still have a lot to offer both from an operational or marketing side to our passengers. And Sama will increase their fleet to 20-30 aircraft by 2010, enabling low fares to be brought too many more destinations. We are working harder to be the preferred carrier for travellers in the Middle East," Andrew Cowen said.
Sama flies to 13 domestic destinations (Dammam, Riyadh, Jeddah, Madinah, Abha, Jizan, Hail, Arar, Jouf, Tabouk, Rafha, and Bisha) and 9 international destinations across the Middle East (Abu-Dhabi, Sharjah, Amman, Damascus, Latakia, Aleppo, Beirut, Alexandira, and Asiut).
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Sama Airlines exceeds the one million passenger mark
- United Arab Emirates: Wednesday, May 07 - 2008 at 10:48
- PRESS RELEASE
Sama Airlines, the latest low-fare carrier in Saudi Arabia, announced that it has flown with more than one million passenger bookings since its launch on 18th March 2007.
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Sama offers various ways for booking, such as the website or Call Centre 9200 05588, or Sales Centre in all the main cities (Riyadh, Dammam, Jeddah, Madinah, Abha) and the Airports, or our Authorised Travel Agents (Inside Saudi Arabia and outside). With various option for paying (Cash, Credit Card, Sadad).•Sama is the newest Low-Fare Carrier in Saudi Arabia. Founded by Investment Enterprises Ltd, chaired by HRH Prince Bandar bin Khalid al Faisal on 2005, with 30 major Saudi private and institutional investors
•A low fares airline is an airline which offers low fares by efficiently managing its operational costs and removing many traditional passenger frills that passengers don't value. Passengers or guests as we refer to them in Sama are encouraged to book early to get the best price.
•Sama has 6 Boeing 737-300 aircraft as well as a Jetstream for the operation of regional services. These are maintained to the highest international standards. Sama plan to increase its fleet to 30 - 35 aircraft by 2010.
•Sama's mission to be the most preferred low-fare airline in Middle East
•Sama has more than 400 employees, with more than 50% of them being Saudi's.
•First flight was on 18 March 2007, departing from King Fahad International Airport in Dammam to King Abdulaziz International Airport in Jeddah. Now, Sama operates more than 300 weekly flights.
•Sama now flies to 13 domestic destinations (Dammam, Riyadh, Jeddah, Madinah, Abha, Jizan, Hail, Arar, Jouf, Tabouk, and Rafha and Bisha).
•Sama also operates international flights to 9 international destinations across the Middle East (Abu-Dhabi, Sharjah, Amman, Damascus, Latakia, Aleppo, Beirut, Alexandria, and Asiut).
•Sama offers various way for booking, such as:
-Website
-Call Centre: 9200 05588
-Sales Centre: in all the main cities and airports
-Authorised Travel Agents (Inside Saudi Arabia and outside)
•Sama offers many ways for payment, such as:
-Cash
-Credit Cards (American Express, Visa, MasterCard)
-Sadad (ATM and Saudi Banks websites)
•Sama's slogan is "Simply Fly" reflecting the simplicity of the travel experience with Sama. We also seek to promote the concept of advance booking to secure the lowest fares, adopted as "Book early, Save more" in a recent marketing campaign.
Posted by Medilyn Manibo, Assistant News EditorWednesday, May 07 - 2008 at 10:48 UAE local time (GMT+4)
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