HMH launches EWA Hotel Apartments

Michel Noblet, Managing Director, HMH, said: 'Our objective with EWA Hotel Apartments is to offer the comfort, flexibility and warmth of a home with the service and convenience of a hotel. The brand is committed to developing quality furnished and serviced apartments in key destinations around the Middle East.'

Whether you seek the privacy of a home or the luxuries of a hotel, EWA is ideally designed to offer both. Intimate and stylish living areas, spacious bedrooms, fully-equipped kitchens and modern bathrooms with all the benefits of a good hotel make it the perfect choice for families too.

Michel said, 'Serviced apartments offer the best value for money as these provide 5-star comforts at mid-market prices. EWA offers relaxing and nurturing environments giving the finest services and products in hotel apartment sector at the most competitive rates.'

EWA Hotel Apartments is being received extremely enthusiastically by the market. Michel said, 'Serviced apartments are becoming an increasingly serious option among both short and long staying guests. We have just signed up four amazing properties in UAE, KSA and Bahrain. While two of these are already operational, the remaining would be ready by early next year.'

EWA Hotel Apartments remains focused on the Middle East for growth and expansion but Michel did not rule out other forays overseas. He stressed, 'We have no immediate plans of expansion outside the Middle East for EWA. However, if we do see any interesting opportunities we will definitely consider.'