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Friday, December 4 - 2009

Towell Auto Centre wins global Mazda Customer Service award

Towell Auto Centre (TAC) continues its winning streak this year as well, bagging the most coveted global award amongst all the Mazda distributors' world wide in Overall Customer Service.

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  • Mr Hassan Kamer Sultan, Chairman, Towell Auto Centre.
    Mr Hassan Kamer Sultan, Chairman, Towell Auto Centre.
The joint second prize was shared by Mazda Motors (Hong Kong) Limited in Hong Kong and Vehiculos Mazda de Venezuela C.A in Venezuela.

The results were primarily based on all the distributors' achievements year on year (YOY) on various measurement criterions such as business growth in terms of parts sales and accessory sales, Customer Service & Retention, Quality and Service Readiness, predetermined for the year 2007.

"It is certainly a good start to the year with the announcement of the award. The team at TAC have received record growth in the Sales and After Sales and Service department over the last year. We have noticed a high growth in the Customer Satisfaction Index and have made extensive efforts in the past several years to reach out to more and more customers through various showrooms and service centres across the country and this award is recognition of all our efforts. Our mystery shopping surveys have also helped us tremendously in improving our customer service. We are very happy to receive this award and will continue our endeavour to provide our customers with the best in class,"


says Hassan Kamer Sultan, Chairman, TAC.

L R Ragendran, General Manager, Parts Division, added, "This award was possible because of the continuous improved efforts of the parts and service departments at TAC. We constantly implement new customer oriented approach and now with our CRM centre and various parts and service promotional programmes, we only hope that our customer service is further enhanced".

With consistently maintained high parts availability of 98.2%, and improved customer retention coupled with several innovative and exciting promotions, there is certainly no looking back for TAC.

Towell Auto Centre provides quality service to all models of Mazda and makes owning a Mazda extra pleasant with its efficient after sales service and quick response time.

A network of 8 service outlets and 10 parts outlets spread across the Sultanate supports customer service.

It offers quick, efficient service with genuine parts available for all models and highly trained staff who pride in their quality of service.
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