The biggest players in the media industry will come together at The Media and Marketing Show 2008

The Media and Marketing Show, the region's premier event for the media and marketing industry, is back with a bang.

The event was officially announced at a press conference held at the Dubai Media City, in the presence of Mr. Ahmad Al Hamadi, General Manager, Awraq Publishing representing Mr. Abdullatif Alsayegh, CEO Arab Media Group, Mr. Mohamed Al Mulla, Executive Director of Dubai Media City, Mr. Abdulla Abulhoul, CEO of Domus Group, organizers of Media & Marketing Show 2008, and Ms. Maysoon Abulhoul, Managing Director of Domus Group, organizers of Media & Marketing Show 2008.

Mr. Ahmad Al Hamadi, General Manager, Awraq Publishing - Arab Media Group, touched upon the important role the media is currently playing in the region.

'As a region that is constantly under the international spotlight for the economic boom that we all know, it is important that we have a mature, responsible and up-to-date media industry' he said. 'It is the media that is often the most visual representation of what a country stands for in the eyes of the rest of the world, and events such as MMS play an important role in shaping that image' added Mr. Sayegh.

As the official support sponsor of the MMS 2008, Dubai Media City expressed its support and commitment to this specialized show.

Mr. Mohamed Al Mulla, Executive Director of Dubai Media City, commented saying 'The success of the previous editions of the Media and Marketing Show has cascaded to the rest of the sector and benefited all stakeholders across the industry value chain.

We are delighted to support the show that has evolved a platform fostering the media industry in the region. As one of the largest media hubs, Dubai Media City share the same vision, belief and ideals of the show in driving the media industry to world-class levels'.

The Media and Marketing Show 2008 ( MMS) will be a one-of-a-kind showcase for the latest industry initiatives, trends and technologies in advertising, broadcasting, entertainment, event management, marketing, new media, outdoor advertising and publishing.

'This year's show is a must-attend event for media and marketing professionals from across the globe, and the increase in scope and size of the 2008 event confirms its growing influence' said Mr. Abdulla Abulhoul, the CEO of Domus Group, organizers of Media & Marketing Show 2008.

'The region's media industry may on par with the best in the world, but we must remember that the industry is very dynamic in nature and the players involved need to constantly reinvent themselves if they want to compete with the best. An event of this stature gives them the perfect opportunity to network, interact and build relationships with a truly international audience' he added.

The 2007 Show attracted almost 10,000 visitors from 47 countries over the three days, the majority of whom (60%) were senior management with specific decision making responsibility for marketing and advertising activities.

In keeping with a trend that has seen the show grow with each passing year, this year's event is expected to attract more visitors and exhibitors than ever before, making it the place to meet and mix with the key players who are shaping the future of the industry in the region as well as across the globe.

Devised in a format that gives an equal amount of importance to every sector of the industry, the Show has earned the approval of the biggest players in the industry for being a highly effective platform for reaching a niche target audience.

Besides the enormous networking opportunities, the Show will also feature a host of cutting-edge conferences and seminars focusing on the finer points of the industry. Some of the best minds in the business will be in attendance at the event, sharing their views and discussing the future of the industry.

The Media and Marketing will be held at Halls 2, 3 and 4 in the Dubai International Convention and Exhibition Centre from 3rd to 5th November 2008, from 10am to 7 pm. It promises to be an event that no one associated with the media industry can afford to miss.